Discover top guides, trends, tips and expertise from AIO Writers

How to Customize WPML Multilingual & Multicurrency for WooCommerce with AI – Complete Guide

Jeff Joyce
Friday, 17th Oct 2025

Ever felt limited by the default settings of your multilingual WooCommerce store? You’ve got a fantastic foundation with WPML Multilingual & Multicurrency for WooCommerce, but your specific needs might require something more. This article will walk you through the exciting world of customizing the plugin to perfectly fit your unique requirements, and, even better, how to leverage the power of AI to make the process smoother and more efficient than ever before. We’ll explore practical scenarios and show you how you can create a truly bespoke experience for your global customers.

What is WPML Multilingual & Multicurrency for WooCommerce?

At its core, WPML Multilingual & Multicurrency for WooCommerce is a powerful tool designed to make your online store accessible to a global audience. Think of it as the translator and currency converter for your WooCommerce site, allowing you to reach customers in their own language and preferred currency. It handles the complex tasks of translating product descriptions, categories, and even checkout processes, ensuring a seamless shopping experience for everyone.

This plugin boasts features like automatic translation of WooCommerce products and categories, multi-currency support with automatic exchange rate updates, and compatibility with popular WooCommerce extensions. With a rating of 4.1/5 stars based on 400 reviews and over 100,000 active installations, it’s a trusted choice for many online businesses. However, sometimes, the standard functionality isn’t quite enough to meet every business’s unique requirements. For more information about the plugin, visit the official plugin page on WordPress.org.

Why Customize it?

While the plugin offers a robust set of features out-of-the-box, the reality is that every online store is unique. Default settings can only take you so far. Perhaps you need to integrate with a specific payment gateway that isn’t directly supported, or maybe you want to display pricing in a way that aligns with your branding. These are situations where customization becomes essential.

The benefits of customizing this tool are significant. You can create a more personalized shopping experience, improve conversion rates, and gain a competitive edge. Imagine, for example, a store selling handmade goods. They might want to add custom fields to the product page to showcase the artisan’s story behind each item in the customer’s language. This level of personalization isn’t possible with standard settings. Customization allows you to tailor the plugin to create a truly unique customer journey.

Consider a real-world example: a European online retailer using WooCommerce to sell clothing internationally. They needed to customize the checkout process to comply with varying local regulations in different countries. By customizing the plugin, they were able to add specific fields for VAT numbers in certain regions, ensuring legal compliance and a smooth checkout experience for their customers, resulting in increased sales and customer satisfaction. Deciding whether or not to customize comes down to asking if the default settings prevent you from optimizing your store for conversions, compliance, or customer satisfaction. If the answer is yes, then customization is definitely worth exploring.

Common Customization Scenarios

Customizing Checkout Flow and Fields

The default checkout flow in WooCommerce, even with multilingual and multicurrency support, might not capture all the information you need or meet the legal requirements of every region you serve. For instance, you might need to collect specific tax identification numbers for businesses in the EU or add a field for preferred language to further personalize the customer experience. Maybe you need a field for delivery instructions that is specific to each language.

Through customization, you can add, remove, or re-arrange fields in the checkout process. You can also implement conditional logic to display certain fields based on the customer’s location or language. A real-world example is a company selling digital products globally. They customized the checkout flow to include a mandatory field for the customer’s country of residence to comply with digital VAT regulations. Using AI, generating the code for adding these custom fields and integrating them seamlessly with the plugin becomes significantly easier, reducing development time and potential errors.

Adding Custom Product Types

WooCommerce offers different product types like simple, variable, and downloadable. But what if you sell something unique that doesn’t fit neatly into these categories? Perhaps you offer subscription boxes with different language options or customizable gift baskets with currency-specific pricing. The default product types might not be sufficient to represent these offerings accurately.

Customization allows you to create entirely new product types with their own unique attributes and display settings. For example, a company selling online courses might create a “Language Course” product type with fields for language level, instructor, and course duration. AI can assist in generating the code to define these custom product types, create appropriate templates for displaying them, and ensure they integrate seamlessly with the translation and currency features of the tool, maintaining consistency across different language versions of your site.

Integrating with Third-Party Payment Gateways

While the plugin integrates with many popular payment gateways, you might need to use a specific payment provider that isn’t directly supported. This could be due to regional preferences, lower transaction fees, or specialized features offered by the gateway. Lack of integration can mean lost sales and a frustrating experience for customers who prefer certain payment methods.

Through customization, you can integrate virtually any payment gateway with your WooCommerce store, ensuring customers can pay using their preferred methods, regardless of their location. Imagine a business operating in South America that needs to integrate with a popular local payment gateway. By customizing the tool, they can add support for this gateway, enabling customers in that region to make purchases easily. AI can significantly simplify the integration process by generating the necessary code for handling payment requests, processing responses, and updating order statuses, ensuring a smooth and secure transaction flow across all languages and currencies.

Creating Custom Email Templates

The default WooCommerce email templates are functional, but they might not align with your brand’s aesthetic or communicate important information effectively in different languages. Generic emails can lead to a less professional impression and missed opportunities to engage with customers.

Customization allows you to create completely bespoke email templates tailored to your brand and translated into multiple languages. You can modify the layout, add your logo, include personalized messages, and ensure that all communications are consistent with your brand identity. For instance, an online art gallery might create custom email templates to showcase featured artwork and announce upcoming exhibitions in the customer’s preferred language. AI can help generate the HTML and CSS code for these custom templates, ensuring they are responsive and visually appealing across different email clients. Furthermore, it can assist in translating the email content and dynamically inserting the correct translations based on the customer’s language preference.

Building Advanced Product Filters

As your product catalog grows, the default WooCommerce product filters might become insufficient to help customers find what they’re looking for, especially when dealing with multiple languages and currencies. Customers may struggle to narrow down their choices, leading to frustration and lost sales. Imagine if you sell vintage clothing and you need to allow customers to filter by era, style, and origin, all in their own language.

Customization enables you to build advanced product filters that cater to specific product attributes and customer preferences. You can create custom filter widgets, implement faceted search, and allow customers to refine their search results based on multiple criteria. For example, a store selling tea might create filters for tea type, origin, caffeine level, and flavor profile. With AI, you can generate the code for these custom filters, ensuring they are properly translated and function correctly across different languages. The AI can also optimize the filter logic for performance and usability, providing a seamless browsing experience for customers regardless of their location or language.

How Codeforce Makes the plugin Customization Easy

Customizing the plugin traditionally involves a steep learning curve. You need to understand PHP, WordPress hooks, WooCommerce architecture, and the specific APIs of this tool itself. This often requires hiring a developer or spending countless hours learning to code. Even with coding knowledge, debugging and testing customizations can be time-consuming and frustrating.

Codeforce eliminates these barriers by providing an AI-powered platform that simplifies the customization process. Instead of writing complex code, you can simply describe what you want to achieve using natural language. The AI then generates the necessary code, which you can then review, test, and deploy directly to your WooCommerce store. It understands the intricacies of this tool and WooCommerce, ensuring that your customizations are compatible and function correctly.

Imagine you want to add a custom field to the product page to display the origin of the product in the customer’s language. With Codeforce, you can simply type “Add a field called ‘Origin’ to the product page and translate it to the customer’s language.” The AI will generate the code to add the field, integrate it with the translation features of the plugin, and ensure it’s displayed correctly on the front end. The system includes built-in testing capabilities, allowing you to verify that your customizations work as expected before deploying them to your live site.

This democratization means better customization is accessible to everyone, regardless of their technical skills. You can focus on crafting the perfect experience for your customers without getting bogged down in the complexities of coding. Marketing experts, e-commerce managers, and even store owners can now directly implement their customization ideas without relying on developers. They understand the strategy, and now they can implement it. Using AI empowers your team to become more agile and responsive to changing customer needs and market demands. Learn more about Codeforce and its AI-powered customization capabilities.

Best Practices for it Customization

Before diving into any customization, always create a backup of your website. This ensures you can easily revert to a previous state if something goes wrong. Don’t skip this crucial step; it can save you a lot of headaches.

Use a staging environment for testing your customizations. This allows you to experiment with new features and changes without affecting your live website. This is especially important when dealing with complex integrations or significant modifications to the checkout process.

When adding custom code, use proper coding standards and documentation. This will make it easier to maintain and update your customizations in the future. Well-documented code is also easier for other developers to understand if you ever need to collaborate or hand off the project.

Always test your customizations thoroughly across different languages and currencies. Ensure that all text is properly translated, and that pricing is displayed correctly in each currency. Pay close attention to how your customizations affect the user experience on different devices and browsers.

Monitor your website’s performance after implementing customizations. Custom code can sometimes introduce performance bottlenecks, so it’s important to track key metrics like page load time and server response time. Use tools like Google PageSpeed Insights or GTmetrix to identify and address any performance issues.

Stay up-to-date with the latest versions of WordPress, WooCommerce, and the plugin. Regularly updating these components ensures that your website is secure and compatible with the latest features and bug fixes. Before updating, always test your customizations in a staging environment to ensure they remain compatible.

Consider using child themes to avoid modifying the core theme files directly. Child themes allow you to override or extend the functionality of the parent theme without risking losing your changes during theme updates. This is a best practice for any type of WordPress customization, not just those related to this tool.

Frequently Asked Questions

Will custom code break when the plugin updates?

It’s possible. To minimize this risk, adhere to best practices, use well-documented code, and test your customizations in a staging environment before updating the plugin on your live site. Keeping your code modular and using WordPress hooks appropriately also helps.

Can I customize the translation process itself?

Yes, you can. The plugin allows you to use its automatic translation services or add your own translations manually. You can also customize the translation workflow to suit your specific needs, such as assigning translation tasks to specific users or using a third-party translation service.

How can I ensure my custom currency formatting is consistent across the site?

Utilize the plugin’s built-in currency formatting options and ensure your custom code respects these settings. Use the appropriate WooCommerce functions to format prices and display currency symbols. Testing across different languages and currencies is crucial.

Is it possible to customize the language switcher?

Yes, you can customize the appearance and placement of the language switcher. The plugin provides several options for displaying the language switcher, and you can also use custom CSS to further style it to match your brand’s aesthetic. You can modify the template files for even greater control.

Will Codeforce handle the translation of custom fields I add to products?

Yes, when you use Codeforce to add custom fields and specify that they should be translatable, the AI will automatically integrate them with the translation management features of the plugin. This ensures that the content of these fields is properly translated into all the languages your store supports.

Conclusion: Unlock the Full Potential of Your Multilingual Store

Customizing the plugin transforms it from a general-purpose tool into a finely tuned system that perfectly meets your specific needs. By tailoring the plugin to your unique requirements, you can create a more engaging and personalized shopping experience for your customers, leading to increased sales and customer loyalty. You’re no longer limited by the constraints of the default settings; you have the power to shape the plugin to perfectly fit your brand and business goals.

With Codeforce, these customizations are no longer reserved for businesses with dedicated development teams. The AI-powered platform empowers anyone to create custom solutions, regardless of their technical expertise. This means you can focus on your core business while the AI handles the technical complexities of plugin customization. The result is a more efficient, effective, and personalized online store.

Ready to revolutionize your WooCommerce store? Try Codeforce for free and start customizing the plugin today. Empower your business with AI-driven customization.



Written by Jeff Joyce

See more from Jeff Joyce
UNLOCK YOUR POTENTIAL

Long Headline that highlights Value Proposition of Lead Magnet

Grab a front row seat to our video masterclasses, interviews, case studies, tutorials, and guides.

Experience the power of BrandWell