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Why is YouTube keyword search volume important in video marketing?
Learning how to find YouTube keyword search volume helps you create content that aligns with user interests, improves discoverability, and maximizes your videos’ potential reach and impact. Knowing what users are searching for is like having the ultimate cheat code for attracting more eyeballs to your video content.
That’s why we’re about to dive into the world of YouTube keyword search volume. From scoping out YouTube’s autocomplete suggestions to tapping into the power of external keyword research tools, we’ll uncover the strategies that’ll give you the upper hand in optimizing your video content for maximum visibility.
Table Of Contents:
- What Is YouTube Keyword Search Volume?
- How to Find YouTube Keyword Search Volume
- Best YouTube Keyword Tools for Finding Search Volume
- Optimize Your YouTube Videos with Search Volume Data
- Tracking Your YouTube Keyword Performance
- FAQs: How to Find YouTube Keyword Search Volume
- Conclusion
What Is YouTube Keyword Search Volume?
How to Find YouTube Keyword Search Volume
With so many keyword research tools readily available, finding YouTube keyword search volume is easy. Let me share with you three ways to unlock the door to keyword riches.
1. YouTube’s Search Bar
The YouTube search bar is a goldmine for keyword ideas. Start typing in a word or phrase related to your video topic, and YouTube will give you a list of related searches. These are the terms people are actually searching for on the platform.
As you type, YouTube will provide autocomplete suggestions based on popular search terms related to the keyword you entered. The number of suggestions and their order can give you an indication of the relative search volume for those keywords.
Pay attention to how many suggestions appear and whether your keyword appears at the top of the list or further down.
2. Google Trends
YouTube keyword research just got a whole lot easier, thanks to Google Trends. By analyzing search term popularity over time, you can pinpoint which keywords are surging ahead and which ones are losing steam.
Find out what makes YouTube users tick by punching your keyword into Google Trends and switching the search type to “YouTube Search”.
This will yield a comprehensive graph of the keyword’s popularity over time, plus a slew of related searches and geographic data to help you refine your approach.
Get inside the minds of your target audience by analyzing their search habits on Google Trends. You’ll uncover seasonal patterns, popular regions, and related searches that can inform your content strategy and make your videos more relatable.
It’s all about timing. By staying on top of trending topics and cleverly using relevant keywords in your video titles and descriptions, you’ll soon find yourself basking in the glory of increased views and a rapidly growing channel.
3. Third-Party Keyword Research Tools
Craving more precise keyword research? Tap into the power of third-party tools to streamline your process and uncover hidden gems.
With the right keyword tools, you can get a detailed map of search volume, competition levels, and related keywords, helping you identify those hard-to-find keywords that will take your business to the next level.
Best YouTube Keyword Tools for Finding Search Volume
Third-party keyword tools arm you with insights for optimizing your video titles, tags, and descriptions for maximum visibility.
Here are some of my favorite tools for finding YouTube keyword search volume and other metrics:
1. VidIQ
VidIQ is a clever browser extension that provides valuable insights into search volume, competition, and more.
What I love about VidIQ’s “Keyword Inspector” is how it takes the guesswork out of keyword research. Just enter a keyword, and voilà. You get a clear picture of its search volume, competition, and even a rundown of the top videos currently ranking for that term. Talk about a competitive edge.
When it comes to optimizing your video’s metadata, VidIQ’s “Suggested Tags” feature is a huge helper. This intuitive tool digs through your title and description to suggest a list of keywords that’ll get your video seen by the right people.
2. TubeBuddy
TubeBuddy is a powerful browser extension that gives you valuable keyword data to help you create content that resonates with your audience.
Want to unlock the full potential of your keywords? TubeBuddy’s “Keyword Explorer” makes it happen. Enter a single keyword and you’ll get a list of related keywords, complete with search volumes and competition levels. You can even save your favorites to a list for easy reference later on.
TubeBuddy also has a handy “Keyword Score” that rates the overall competitiveness and potential of a keyword. It takes into account factors like search volume, competition, and the number of videos already ranking for that term.
3. Ahrefs YouTube Keyword Tool
Ahrefs’ YouTube Keyword Tool helps you tap into the power of search volume data, providing click-through rates, keyword metrics, and a keyword score, plus expert-recommended keyword suggestions tailored to your target search term.
Ahrefs’ Keyword Score evaluates a keyword’s potential based on its search volume, competition, and relevance to your content. This score helps you identify the most promising keywords to target in your videos, saving you time and effort in the process.
If you want to find YouTube keyword search volume specifically, just enter a keyword into the Ahrefs YouTube Keyword Tool and you’ll see the top 20 phrase matches along with their monthly search numbers.
4. Keywordtool.io
Keywordtool.io is a user-friendly keyword tool that generates a wide range of YouTube keyword ideas based on your initial search query. The tool provides search volume data for each suggested keyword, allowing you to identify high-volume opportunities for your video content.
With Keywordtool.io, it all begins with a single seed keyword. Then, watch as the tool transforms into a keyword generator, churning out hundreds of suggestions, complete with search volume data.
Keywordtool.io also displays ranking difficulty (Competition), average CPC, and trends to help you prioritize your optimization efforts.
Optimize Your YouTube Videos with Search Volume Data
Crafting a winning video title is crucial for YouTube success. This one element can make or break your video’s visibility and click-through rate.
To maximize your video’s discoverability, you’ll want to strategically incorporate high-volume keywords into your title, as well as your description and tags.
When crafting a video title, incorporating your target keyword can make all the difference in getting your video discovered by viewers who are interested in that specific topic.
Sprinkle Keywords in Video Descriptions
Your video title is just the beginning — your video description plays a huge role in YouTube SEO too. By weaving your target keywords naturally throughout your description, you’re giving viewers and YouTube’s algorithm a clear idea of what your video is all about.
Resist the urge to cram your video description with irrelevant keywords. Opt for a more human-centered approach, using this valuable real estate to provide supplementary resources, answer viewer questions, or offer next steps.
Select Relevant Tags Based on Search Volume
Imagine you’re searching for a specific topic on YouTube. What words would you use?
Those are the keywords you should be using as tags for your video.
Choose tags that accurately reflect your content and align with search volumes. That way, you’ll show up in the right search results.
Reaching a wider audience starts with selecting the right tags for your video. Combine high-volume keywords with targeted long-tail keywords that accurately describe your content and you’ll be serving up a winner.
Tracking Your YouTube Keyword Performance
To get a handle on your YouTube keyword strategy’s effectiveness, fire up YouTube Analytics and dig into the “Traffic Sources” report. This is where you’ll find the inside scoop on how viewers are finding your videos, including those priceless YouTube search hits.
What makes your YouTube videos pop? Identify the keywords behind your most successful content and regularly check your keyword metrics to maximize your online presence.
A rank tracker tool like VidIQ or TubeBuddy can help you analyze how your YouTube video is performing in search. By monitoring your video’s search rankings for specific keywords, you can identify opportunities for improvement, refine your strategy, and optimize your videos to maintain or increase their visibility in search results.
FAQs: How to Find YouTube Keyword Search Volume
How do I find keyword search volumes?
To find keyword search volumes on YouTube:
- Use YouTube’s Search Suggest Feature: Start typing your keyword or phrase into the YouTube search bar. YouTube will automatically suggest popular search terms related to what you’re typing. The number of suggestions and their order can give you an idea of the relative search volume for those keywords.
- Keyword Research Tools: Keyword research tools like Google Keyword Planner or TubeBuddy provide data on search volumes for specific keywords on YouTube. Simply enter your target keyword into the tool, and it will display the search volume along with other relevant metrics.
- YouTube Analytics: If you have a YouTube channel, you can access analytics data for your videos, including the keywords that viewers use to find your content. While this won’t give you search volumes for specific keywords, it can provide insights into which keywords are driving traffic to your videos.
How to check keyword competition for YouTube?
Conclusion
When it comes to boosting your presence on YouTube, knowing how to find keyword search volume is key.
By using tools like YouTube’s search bar suggestions, keyword research tools, or just keeping an eye on your YouTube analytics, you can figure out what topics are hot and what people are searching for.
Armed with this knowledge, you can tailor your content to match what viewers want, leading to more views, likes, and overall success on the platform.
So, dive in, explore, and let those keywords guide you to YouTube stardom!
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