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How to Customize YITH WooCommerce Brands Add-On with AI – Complete Guide

Jeff Joyce
Tuesday, 21st Oct 2025

Ever felt like your WooCommerce store just isn’t quite you? Maybe you’re using YITH WooCommerce Brands Add-On, a fantastic tool for highlighting product brands, but the default settings aren’t hitting the mark. You’re not alone! Many store owners find themselves needing to tweak and customize their plugins to perfectly match their unique brand and customer needs. That’s where the magic of AI comes in. This article will guide you through customizing the plugin, showing you how AI-powered solutions can make the process surprisingly simple and effective.

What is YITH WooCommerce Brands Add-On?

YITH WooCommerce Brands Add-On is a plugin designed to enhance your WooCommerce store by allowing you to showcase product brands prominently. It’s like giving each of your products a badge of honor, instantly communicating quality and building trust with your customers. This tool lets you assign brands to products, display them on product pages, and even create dedicated brand pages to showcase entire collections. Imagine a customer searching for a specific brand; with this tool, they can easily find all products from that brand in your store.

Key features include the ability to create and manage brands, assign brands to products, display brand logos and descriptions, and create dedicated brand archive pages. The plugin currently boasts a 4.0/5 star rating based on 7 reviews and has over 10,000 active installations, making it a popular choice for WooCommerce store owners. It’s a solid foundation, but sometimes you need more than the basics.

For more information about the plugin, visit the official plugin page on WordPress.org.

Why Customize it?

While the default settings of this tool offer a great starting point, they often fall short when you need something truly unique. Maybe you want the brand logos to appear in a specific order, or perhaps you need to integrate the brand information with a custom loyalty program. The standard setup might not cover these very specific requirements, leaving you with a store that looks a bit generic.

Customizing the plugin unlocks a world of possibilities. You can tailor the way brands are displayed to perfectly match your website’s design, improve user experience, and even automate certain tasks. Think about a high-end fashion store. They might want to showcase brands in a visually stunning carousel, with high-resolution images and detailed brand stories. The default plugin settings simply wouldn’t allow for that level of customization.

For instance, consider a website selling handcrafted goods. They might want to add custom fields to the brand page to highlight the artisans behind each brand, their unique stories, and the ethical sourcing of their materials. This level of detail goes beyond the standard features and requires some level of customization. When customization is done well, it makes your store stand out, improves customer engagement, and ultimately, drives sales.

Common Customization Scenarios

Customizing Checkout Flow and Fields

The default checkout process in WooCommerce is functional, but it might not capture all the information you need or provide the ideal user experience. You might want to add a field to capture customer preferences related to the brands they love, or perhaps streamline the process by pre-filling certain fields based on the brands they’ve purchased before.

Through customization, you can add, remove, or rearrange checkout fields, integrate with third-party address validation services, and even personalize the entire checkout flow based on the products or brands in the customer’s cart. Imagine a scenario where a customer buying products from a specific brand automatically gets a discount code applied at checkout. This is a powerful way to reward brand loyalty and encourage repeat purchases.

For example, a subscription box service specializing in artisanal goods might want to ask customers about their brand preferences during checkout to personalize their monthly box. Customizing the checkout flow allows them to gather this valuable information seamlessly.

AI makes this implementation easier by providing code snippets for common checkout customizations, helping you validate fields, and even suggesting optimal field placements based on user behavior data. You can ask the AI to add a field for “Favorite Brand” and have it automatically integrated into the checkout form.

Adding Custom Product Types

WooCommerce offers several product types out of the box (simple, grouped, variable, etc.), but sometimes you need something more specific. Perhaps you sell digital subscriptions with varying brand affiliations, or you offer bundled products that combine items from multiple brands. The standard product types might not fully capture the nuances of these offerings.

By adding custom product types, you can create tailored product pages, manage inventory more effectively, and provide a more seamless shopping experience for your customers. You could, for example, create a “Brand Collaboration” product type that automatically displays both brand logos and highlights the unique partnership behind the product.

A real-world example might be a store selling limited-edition art prints. They could create a custom product type that showcases the artist’s brand, the printing house’s brand, and the limited-edition number, all within a visually appealing product page layout.

AI simplifies the process by generating the necessary code for creating new product types, defining custom attributes, and integrating them seamlessly with the existing WooCommerce framework. Instead of wrestling with complex code, you can simply describe the desired product type, and the AI will handle the technical details.

Integrating with Third-Party Payment Gateways

While WooCommerce supports a wide range of payment gateways, you might need to integrate with a more niche or regional payment provider that isn’t natively supported. This is especially true if you’re targeting a specific market with unique payment preferences.

Customizing the system allows you to seamlessly integrate with these third-party payment gateways, providing your customers with more payment options and improving conversion rates. You can also customize the payment process to align with the specific requirements of the gateway, such as adding custom fields or redirecting users to a specific confirmation page.

Consider a store operating in Southeast Asia. They might need to integrate with local e-wallet providers like GrabPay or GoPay to cater to the preferred payment methods of their target audience. Custom integration ensures a smooth and familiar payment experience for these customers.

AI can dramatically accelerate this process by providing code snippets for integrating with various payment gateways, handling API requests, and ensuring secure transaction processing. You can feed the AI the payment gateway’s API documentation, and it will generate the necessary code to connect it to your WooCommerce store, reducing the risk of errors and security vulnerabilities.

Creating Custom Email Templates

The default WooCommerce email templates are functional, but they often lack the visual appeal and brand consistency that you need to create a truly memorable customer experience. You might want to add your brand logo, customize the colors and fonts, or even include personalized messages based on the brands the customer has purchased.

By creating custom email templates, you can strengthen your brand identity, improve customer engagement, and drive repeat purchases. You can tailor each email to reflect the specific brands in the customer’s order, highlighting new products or promotions from those brands.

A luxury goods retailer, for example, could create custom email templates that feature high-resolution images of the products ordered, along with a personalized message from a brand representative. This creates a feeling of exclusivity and reinforces the brand’s premium image.

AI can assist in generating custom email templates by analyzing your brand guidelines and creating visually appealing designs that match your website’s aesthetics. You can provide the AI with your logo, color palette, and desired tone of voice, and it will generate a set of email templates that are both professional and on-brand.

Building Advanced Product Filters

The standard WooCommerce product filters are often too basic to meet the needs of stores with a large and diverse product catalog. Customers might struggle to find the specific products they’re looking for, especially if they have very specific brand preferences or other criteria.

By building advanced product filters, you can empower customers to quickly and easily narrow down their search, improving their overall shopping experience. You could add filters based on specific brand attributes, such as the country of origin, the materials used, or the ethical certifications held.

An online furniture store, for instance, could add filters for “Brand Style” (e.g., modern, minimalist, traditional) or “Brand Sustainability” to help customers find products that align with their values. This level of granularity makes it easier for customers to discover the perfect products for their needs.

AI can help you create advanced product filters by analyzing your product data and identifying relevant attributes for filtering. It can also generate the necessary code for implementing these filters in your WooCommerce store, ensuring that they are both functional and user-friendly. Instead of manually coding each filter, you can simply define the desired filter criteria, and the AI will handle the rest.

How Codeforce Makes the plugin Customization Easy

Customizing plugins like the plugin traditionally involves navigating a steep learning curve. You often need a solid understanding of PHP, WordPress hooks, and the plugin’s specific codebase. This can be a significant barrier for non-developers or even experienced users who don’t want to delve into complex coding tasks.

Codeforce eliminates these barriers by providing an AI-powered platform that simplifies the customization process. Instead of writing code, you can simply describe the changes you want to make in natural language. The system then uses AI to generate the necessary code and automatically integrate it with the plugin.

Imagine wanting to change the way brand logos are displayed on your product pages. With Codeforce, you could simply type, “Display brand logos in a circular format above the product title.” The AI would then generate the code to implement this change, saving you hours of manual coding and debugging. This tool handles the complex technical details behind the scenes, allowing you to focus on the strategic aspects of customization.

Furthermore, Codeforce provides built-in testing capabilities, allowing you to preview your customizations before they go live. This ensures that the changes you’ve made are working as expected and don’t break any existing functionality. This is incredibly important to ensure a high-quality user experience.

This democratization means better customization is now accessible to a wider audience. Marketing managers, eCommerce strategists, and even store owners themselves can now directly influence and improve their store’s performance. It empowers subject matter experts to translate their vision into reality without needing to be coding gurus. Codeforce makes it easier than ever to make this system work the way you want it to.

Best Practices for it Customization

Before diving into customization, always back up your website. This provides a safety net in case anything goes wrong during the process. You can easily restore your site to its previous state if needed, preventing data loss or downtime.

When customizing, use child themes. This ensures that your customizations are preserved even when the main theme is updated. Direct edits to the theme will be overwritten during an update, so a child theme is essential.

Thoroughly test your customizations in a staging environment before deploying them to your live site. This allows you to identify and fix any bugs or compatibility issues without affecting your customers’ experience. Take the time to ensure the store still functions exactly as expected.

Document your customizations clearly. This will make it easier to maintain and update your code in the future. You will thank yourself later when you go to make adjustments or additions.

Monitor your website’s performance after implementing customizations. Keep an eye on page load times and other key metrics to ensure that the changes haven’t negatively impacted the user experience. Even small changes can have unintended consequences.

Stay updated with the latest version of the plugin. This ensures that you have access to the latest features, bug fixes, and security patches. Make sure to check release notes carefully after updating.

Consider using a version control system like Git to track your changes. This allows you to easily revert to previous versions if necessary and collaborate with other developers if needed. Even a single developer can benefit from version control, especially when making lots of edits.

Frequently Asked Questions

Will custom code break when the plugin updates?

Potentially, yes. It’s crucial to test your customizations thoroughly after each update. Using a child theme and following best practices can minimize the risk, but compatibility issues can still arise. Codeforce can help by identifying potential conflicts and suggesting necessary adjustments.

Can I customize the way brands are displayed on mobile devices?

Absolutely! The plugin is generally responsive, but you can further tailor the appearance for different screen sizes using CSS media queries. This allows you to create a mobile-friendly experience that looks great on any device. Codeforce can generate the necessary CSS code for you.

How do I add custom fields to the brand pages?

You can use plugins like Advanced Custom Fields (ACF) to add custom fields to brand taxonomy. This allows you to store and display additional information about each brand, such as its origin story or ethical certifications. ACF integrates smoothly with WooCommerce and many themes.

Is it possible to import brands in bulk?

Yes, you can import brands in bulk using a CSV file and a plugin like “Import and Export WordPress Data.” This is particularly useful if you have a large number of brands to add to your store. Make sure the CSV format is correct for smooth import.

How can I display products from a specific brand on a custom page?

You can use the WooCommerce shortcodes or create a custom query to display products from a specific brand on any page. This is a great way to create dedicated brand landing pages that showcase entire collections.

Conclusion: Unleash the Full Potential of Your Brands

The difference between using a standard tool and a customized system can be night and day. What starts as a basic branding solution can transform into a finely tuned engine for customer engagement and sales growth. By customizing the plugin, you’re not just tweaking settings; you’re crafting a unique experience that resonates with your target audience.

It, in its original form, provides a solid framework, but the true power lies in tailoring it to your specific needs. Customizing the system allows you to create a more engaging and effective shopping experience, ultimately driving sales and building brand loyalty. The transformations can be surprisingly impactful.

With Codeforce, these customizations are no longer reserved for businesses with dedicated development teams. The AI-powered platform empowers anyone to implement complex changes with ease, democratizing access to advanced customization capabilities.

Ready to unlock the full potential of your brands? Try Codeforce for free and start customizing it today. Elevate your brand presence and boost your sales with AI-powered customization!



Written by Jeff Joyce

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