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keyword clusters
Inbound Marketing
Wednesday, 6th Jul 2022

Keyword Clusters are Worth the Work (Here’s Why…and How)

If you’re a small business owner or marketing manager, chances are you’ve heard of a keyword cluster. This SEO strategy involves grouping together similar keywords to target a specific audience with your content. For example, let’s say you own a women’s clothing store. You might create a keyword cluster around the following terms: “women’s clothes,” […]

Julia McCoy
low competition keywords
Inbound Marketing
Wednesday, 6th Jul 2022

How to Find Low Competition Keywords with High Traffic (Hint: Answer Questions)

Every professional SEO knows how hard it is to find low competition keywords, especially those that have high traffic potential. That’s because everyone is searching for them. If you run a small website with low authority, low-competition keywords are your best bet for generating traffic. But only if you can find them! In this article, […]

Julia McCoy
lifespan of content why blogs have the best ROI
Inbound Marketing
Thursday, 18th Nov 2021

How Long Does Your Content Last? Why Blogs Have The Best ROI

Creating outstanding content requires an incredible amount of work. It involves time, effort, money, meticulous planning, and a wealth of talent and creativity. There are often multiple contributors involved, along with various software tools and programs to streamline the process. Editing is a painstaking task, with checks and rechecks ensuring everything is polished. Given the extensive […]

Justin McGill
content marketing is the only marketing left
Inbound Marketing
Friday, 8th Oct 2021

Content Marketing Is the Only Marketing Left: 8 Reasons Why

In 2008, Seth Godin, entrepreneur, author, and marketing mastermind said that “Content marketing is the only marketing left.” Not only did Godin seemingly predict the future, 13 years later his idea rings true. What did Godin mean? He meant that instead of churning out traditional advertising techniques, marketers should be focusing on creating content that […]

Julia McCoy

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