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Earn the link. Keep the whole process moving.

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Reach the right buyer. Right at home.

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Do the work

AIMEEAI employee softwareAutomationsPut your growth workflows on repeatIntegrationsYour data and content, anywhere

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Home/Platform/Link Builder

Link Builder / Link building software

Earn links.Get cited.Prove it.

Link building software for the work behind every placement. Find relevant publishers, research contacts, manage follow-ups, and verify the links you earn. AIMEE helps turn the shortlist into a working authority program.

Get Link Builder with RankWell Growth Watch the product demo

Link Builder requires RankWell Growth or Scale.

Included with RankWell Growth and Scale, with AIMEE for your initial user.

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Link Builder product demo0:31
Read the demo transcript
  1. Start with a page worth promoting. Use search and content data to pick the pages that deserve links.
  2. Qualify the opportunity. Keep the publisher, target page, contact research, and next action together.
  3. Give every follow-up an owner. Work the queue and keep progress attached to each opportunity.
  4. Know the link is live. Verify the placement and keep monitoring evidence with the record.
  5. Link Builder by BrandWell. Link building software connected to your content, outreach, and agents.
Link Builder monitoring with a verified, healthy placement Link Builder placement pipeline: publishers ranked by priority, with the next action for AIMEE
Publisher contact: Sam Carter, Editor, verifiedVerification check: Healthy. Target URL present. Anchor: buyer intent signals guide. Follow link.

live, and rechecked

Link Builder Why Link Builder See it work AI citations Walkthroughs What you can do Pricing Get started

Why Link Builder

A list of websites is not a link building program. Link Builder keeps the page, the publisher, the conversation, and the proof together.

Link building management, from opportunity to evidence.

A list of websites is not a link building program. Link Builder keeps the page you want to promote, publisher research, relationship history, follow-up tasks, and placement evidence together. Use it as your AI powered link builder with AIMEE handling the research and preparation, while your team owns the relationships and approach.

a pagea publishera placement

What makes it different

Most tools hand you a list.This one earns the placement.

Link Builder covers the work between the shortlist and the live link, and proves the result.

Typical link building tools

Link Builder

A spreadsheet of domains

Publishers and the pages AI answers cite, ranked by priority

Contact hunting in another tool

The editor who owns the page, researched and verified

Follow-ups lost in someone’s inbox

A pipeline with stages, tasks, and every reply on the record

A promised link nobody checks

Placements verified live, then rechecked on schedule

See it work

From a page worth promotingto a verified placement.

Three short tours of the Link Builder workspace, with fictional data.

01 / Discover

Find where your expertise belongs.

Start with a page that already earns clicks, then find publishers that cover the topic, including the sources AI answers cite. Every opportunity is ranked by priority.

Search ConsoleRankWell articlesAI citations
Link Builder discover: choose a page to promote, with Google clicks and Find publishers
start with a page worth promoting
find publishers for it
publishers that already cover your topic
ranked by priority
Link Builder / Discover

02 / Pitch

Keep every relationship moving.

Each placement moves from review to contact, outreach, and placement. AIMEE researches the editor and prepares the pitch, and every reply stays with the placement.

Placement pipelineWork queueAIMEE outreach
Link Builder placement: How to choose a customer research platform on growthjournal.example, with the next action for AIMEE
every placement has a stage
AIMEE does the research
the editor asks for a summary
and says yes
Link Builder / Outreach

03 / Verify

Know the link actually went live.

Link Builder checks the target URL, anchor, and follow status, saves the evidence, and rechecks on schedule. Connect AIMEE and Outreach, or export placements to your own tools.

Live verificationScheduled rechecksCSV export
Link Builder monitoring: a verified placement with a healthy verification check
verified, not just promised
target URL, anchor, and follow link
rechecked on schedule
AIMEE and Outreach run the pitches
or export it to your own tools
Link Builder / Verification

AI citations

AI answers cite someone.Make it you.

The pages an AI answer cites are the placements worth earning. Link Builder finds them, AIMEE works the outreach, and Visibility shows when the answer changes.

01Visibility

An AI answer leaves you out.

Visibility tracks the questions your buyers ask ChatGPT, Claude, Gemini, and Perplexity. Here, the answer recommends two competitors and never mentions you.

ChatGPT answer on Sep 8: Northstar Studio not mentioned. Fieldwork listed first, Summit second.

you are not in the answer

02Link Builder

Find the pages it cites.

Link Builder turns the sources behind that answer into publishers worth pitching, ranked by priority, next to the page you want to promote.

Link Builder opportunity: growthjournal.example, a listicle about choosing a customer research platform, 95 priority

already covers your topic

03AIMEE

Pitch the editor. Keep every reply.

AIMEE researches the editor who owns the page, sends the pitch you approved, and answers the follow-ups. Every message stays with the placement.

Placement activity: the publisher agrees to add the guide, after asking for a two-line summary that was sent

a yes from the editor

04Link Builder + Visibility

Verified live. Then the answer changes.

Link Builder confirms the link is live and rechecks it on schedule. Visibility asks the same question again, and this time you are in the answer.

ChatGPT answer on Sep 22: Northstar Studio 2 mentions, 1 citation, listed #2

cited, and listed #2

Walkthroughs

Follow one placement from the shortlist to the proof.

01Workflow template

Build authority

Find link and citation opportunities, reach the author, and follow through to a verified placement.

Starts when
You have a page worth linking to
Connects
Link BuilderAIMEEOutreach
You approve
Each publisher before the pitch
5 stepsUse this template
Link Builder opportunities: growthjournal.example, revenuereview.example, opsweekly.example, saasfieldnotes.example, ranked by priority

pages that already
cover your topic

1

Find link and citation opportunities

AIMEE turns your backlink and AI citation research into publishers worth pitching, ranked by priority.

Placement: Buyer intent signals: a practical guide on revenuereview.example, at the Contact stagePublisher contact: Sam Carter, Editor, verified

who owns the page

2

Find the author

AIMEE researches the editor who owns the page and verifies the contact before anyone reaches out.

Request: Run the approved publisher outreach for our buyer intent guide. Handle follow-ups and track placements.AIMEE: Your publisher campaign is running. Outreach sent, follow-up scheduled, placement tracking.
3

Reach out

Once you approve the publisher, AIMEE sends the pitch with your page and the research attached.

Placement activity: pitch sent to Sam Carter, publisher asks for a two-line summary, summary sent, publisher agrees to add the guide

every reply, on the record

4

Email back and forth

AIMEE works the replies, sends what the editor asks for, and keeps every message with the placement.

Placement verified: all four stages reached on revenuereview.exampleVerification check: Healthy. Target URL present. Anchor: buyer intent signals guide. Follow link.

live, and rechecked weekly

5

Placement verified

Link Builder confirms the link is live, saves the evidence, and checks it again on schedule.

Next template

or keep scrolling

02Workflow template

Close a citation gap

Find the pages AI answers cite, earn a place on them, and recheck the answer.

Starts when
An AI answer leaves you out
Connects
VisibilityLink BuilderAIMEE
You approve
Each publisher before the pitch
5 stepsUse this template
Questions to address: Best customer research platform for B2B teams, absent in Perplexity and Gemini. Mentioned competitors: Fieldwork, Summit.

missing from Perplexity
and Gemini

1

An answer leaves you out

Visibility shows a buyer question where AI answers mention your competitors and not you.

Link Builder opportunities: growthjournal.example, revenuereview.example, opsweekly.example, saasfieldnotes.example, ranked by priority

pages that already
cover your topic

2

Find the pages it cites

Link Builder turns the sources behind those answers into publishers worth pitching, ranked by priority.

Placement: Buyer intent signals: a practical guide on revenuereview.example, at the Contact stagePublisher contact: Sam Carter, Editor, verified

who owns the page

3

Find the author

AIMEE researches the editor who owns the page and verifies the contact before anyone reaches out.

Placement verified: all four stages reached on revenuereview.exampleVerification check: Healthy. Target URL present. Anchor: buyer intent signals guide. Follow link.

live, and rechecked weekly

4

Placement verified

Link Builder confirms the link is live, saves the evidence, and checks it again on schedule.

ChatGPT, Sep 8: Northstar Studio not mentioned, 0 citationsChatGPT, Sep 22: Northstar Studio 2 mentions, 1 citation, listed #2

Sep 8: not in
the answer

Sep 22: listed #2

5

The next answer includes you

Visibility rechecks the same question. This time you are mentioned, cited, and listed second.

Your tools. Your owners. Your approvals.

Every template is a starting point. Choose the products, owners, and approval points for your team.Browse the template library

Example workflows with fictional data. Your configured approvals still apply.

Inside Link Builder

Find the right opening.Follow it through.

Build an authority program that connects discovery, contact research, and placement evidence.

01 / Find

Find the right place for your expertise.

Start with a page worth promoting and publishers worth knowing.

Page prioritization

Choose the page that deserves your next authority push.

Start with published RankWell articles or pages already earning Search Console clicks. Review the page, its performance context, and its priority.

What you getA relevant destination for the outreach you are about to do.

AIMEE’s partCompare the pages and prepare a promotion brief for the strongest opportunity.

Publisher discovery

Find places where your expertise belongs.

Search for relevant publishers and resource pages. Review the search inputs and cost before starting discovery.

What you getA shortlist of potential placements to qualify.

AIMEE’s partResearch each publisher and explain the connection to your target page.

Saved Visibility research

Put existing citation and backlink research back to work.

Import saved citation and backlink sources from Visibility without rerunning the original research. Preserve the observations with each opportunity.

What you getA reusable set of authority opportunities with source evidence.

AIMEE’s partTurn a citation gap into a specific publisher research task.

Qualification and evidence

Know why a placement is worth pursuing.

Keep the publisher page, target page, source observations, contact candidates, and qualification notes together. Review the fit before outreach.

What you getA defensible decision to pursue, pause, or reject the opportunity.

AIMEE’s partInspect the publisher and propose a relevant angle with supporting evidence.

Choose a page to promote: pages with Google clicks and a Find publishers button for each

start with a page already earning clicks

Link Builder / Pages to promote

02 / Work

Turn a shortlist into relationship work.

Give each contact, pitch, and follow-up a place and an owner.

Contact research

Reach the person responsible for the relationship.

Inspect the candidate contact and available contact context. Keep an unverified domain match separate from a reviewed outreach contact.

What you getA person to evaluate before the pitch is prepared.

AIMEE’s partResearch the appropriate editor or owner and explain the evidence for the match.

Placement pipeline

See where every relationship stands.

Move an opportunity from discovery and qualification through outreach, agreement, publication, and verification. Keep the latest context in its record.

What you getA pipeline that reflects the real state of the work.

AIMEE’s partSummarize progress and prepare the next follow-up for the owner.

Work queue and follow-ups

Know the next useful thing to do today.

Review due tasks, replies, upcoming work, and publication checks in one queue. Keep a visible owner and due date on each next step.

What you getA practical daily agenda for relationship work.

AIMEE’s partPrepare the research, pitch, or follow-up assigned to the agent.

Campaign coordination

Keep different offers and relationships organized.

Group work into link, citation, digital PR, partnership, or sales campaigns. Set the offer, instructions, owner, and appropriate reply destination.

What you getA consistent approach within each campaign.

AIMEE’s partApply the campaign brief to preparation and coordinate with the assigned teammate.

Placement activity: pitch sent, publisher asks for a summary, summary sent, publisher agrees

every reply,
on the record

Link Builder / Placement activity

03 / Prove

Know what made it into the world.

Keep the placement evidence, monitoring, and next action together.

Placement verification and monitoring

Know whether the link actually made it onto the page.

Verify the published page and target link, then monitor the placement for changes or loss. Keep check results with the opportunity.

What you getEvidence of a live placement and a queue for repairs.

AIMEE’s partCapture the evidence and prepare a repair or follow-up task when a placement changes.

Exports and agent connections

Keep the work usable beyond the Link Builder screen.

Export opportunities and connect the permitted agent tools. Use the configured Outreach handoff where it is available for the campaign.

What you getA portable record of opportunities, evidence, and next steps.

AIMEE’s partDeliver a campaign report and coordinate the next task across your connected tools.

Placement verified: discovery sources and a healthy verification check with the target URL, anchor, and follow link

checked live,
then rechecked

Link Builder / Verification

Make it your own

Where Link Buildergets to work.

01

Editorial link outreach

Match useful content with publishers whose readers would benefit from it.

02

AI citation opportunities

Investigate the sources appearing in relevant AI answers and prioritize credible opportunities.

03

Digital PR campaigns

Keep research, contact work, pitches, and publication outcomes in one pipeline.

Link Builder pricing

Included with
RankWell Growth and Scale.

Link Builder comes with the RankWell Growth and Scale plans, so the pages you write and the links you earn work from the same plan. See RankWell for the full plan details.

Get Started

Link Builder In RankWell

Requires RankWell Growth or Scale.

See RankWell plans

Link Builder is not sold on its own. Choose RankWell Growth or Scale to add it.

Questions

What teams askabout Link Builder.

What makes Link Builder an AI powered link builder?

Link Builder gives the work a pipeline: pages, publishers, contacts, tasks, and placement evidence. AIMEE adds research, draft preparation, and repeatable follow-ups within your workflow. Your team reviews the approach, and a published placement is verified before it is treated as a result.

Does Link Builder guarantee backlinks?

No. Publishers decide what they include. The product helps organize relevant research, outreach, and verification.

Can my team handle the outreach?

Yes. Campaigns can be self-managed or supported by AIMEE, with a clear inbox and owner.

Does it connect to RankWell?

Yes. Content and visibility evidence can inform which pages need support and what makes an outreach pitch useful.

How is a completed placement distinguished from a pitch?

The pipeline keeps discovered, contacted, agreed, awaiting-publication, and verified states separate, with supporting source evidence.

The next connection

Build yourgrowth workflow.

Link Builder handles its own job. Choose the other products and agents that make the next step easier.

AI SEO content writing software

RankWell

Research, write, optimize, and publish useful content.

RankWell content hub
SEO & AI visibility tracking

Visibility

See your search and AI visibility. Find the next fix.

Visibility domain overview
Cold email outreach software

Outreach

Run personalized campaigns. Automate post response work.

Outreach campaign steps

Build it your way.

Earn the link.Prove it worked.

Link Builder finds the right publishers, keeps every conversation moving, and verifies the placement.

Get Link Builder with RankWell Growth See the walkthroughs

Link Builder requires RankWell Growth or Scale.

BrandWell

One growth engine.
Built to do the work.

BrandWell is growth automation software for inbound and outbound teams. Find buyer intent, create content, reach the right people, and let AIMEE carry out the work across your tools.

Our sister product Moxby. Modify the Web.

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