Platform/MarketPulse

MarketPulse / Intent data platform

Intent data for lead generation.
Meet the buyers already looking.

Find people researching what you sell. MarketPulse turns buyer intent data into audiences you can filter, refresh, and export. Let AIMEE research the accounts and prepare the next conversation.

Choose MarketPulse on its own. AIMEE for your initial user is included with Growth and Scale.

MarketPulse / See it at workProduct tour
Read the demo transcript
  1. Find who is researching. MarketPulse turns buying research into a focused audience you can reach.
  2. Choose the buying signals. Pick the topics your buyers are researching from the live intent catalog.
  3. Define the right people. Apply a saved ICP and refine roles, company size, industry, and fit.
  4. Meet the people in market. Review names, roles, companies, and contact details, then send them to Outreach or Direct Mail.
  5. Keep the audience current. Schedule recurring intent pulls with the same targeting rules.
  6. MarketPulse by BrandWell. Intent data for lead generation, connected to the rest of your growth workflow.

Intent data software that gives you somewhere to start.

A relevant company is a better prospect when there is a reason to talk now. MarketPulse is an intent data platform for finding buying interest beyond your website, matching it to your ideal customer profile, and building an audience around it. Keep the topic and research context with the lead as AIMEE carries it into a useful next step.

Built to work with AIMEE and your team.

Inside MarketPulse

A market to understand.
An audience to act on.

Build a useful audience from the topic, the customer profile, and the evidence behind each match.

02 / MarketPulse

Make the audience work for you.

Refine the fit, keep it current, and put your data to work.

MarketPulse product workspace
MarketPulse / Make the audience work for you.

ICP refinement

Tighten the fit without buying the same research twice.

Edit the active criteria and reapply them to the retained source audience. Review the match count and applied ICP together before you export or hand off the list.

What you getA better-fit segment from the data you already have.

AIMEE’s partSpot patterns in poor-fit records and propose specific exclusions for your review.

Refresh schedules

Keep prospecting from going stale.

Choose a refresh cadence and see when the next pull is due. Keep the topic and saved qualification rules attached to the audience as it refreshes.

What you getA repeatable source of current intent data.

AIMEE’s partBuild a routine that reviews new matches and brings priority accounts to your team.

Audience history

Know what changed since the last pull.

Return to saved audiences and their research context. Compare retained source counts, qualified matches, and the rules used for the selection.

What you getA clear record of how an audience was assembled.

AIMEE’s partSummarize the audience and the qualification changes for the campaign owner.

Full audience exports

Get your qualified leads into the tools you already use.

Export the matching retained contacts as CSV, beyond the rows visible on screen. Keep available identity and company fields with the selected audience.

What you getA usable data file for your CRM, spreadsheet, or sales process.

AIMEE’s partClean, format, and deliver the export into your chosen destination.

03 / MarketPulse

Turn intent into your next growth move.

Carry the buying context into an accountable follow-up.

MarketPulse product workspace
MarketPulse / Turn intent into your next growth move.

Exclusions and suppression

Keep the wrong contacts out of the next touch.

Apply ICP exclusions and account suppression before you export or hand off the list. Check the audience state before it goes to Outreach or Direct Mail.

What you getA qualified list that respects the accounts and people you exclude.

AIMEE’s partCarry exclusion context forward when preparing an Outreach or Direct Mail handoff.

Outreach and Direct Mail handoff

Turn a research signal into a relevant first conversation.

Take a reviewed audience into a connected Outreach campaign or an eligible Direct Mail workflow. Start with the topic and buying context, then choose the next action.

What you getAn audience and a reason to reach out, connected in one workflow.

AIMEE’s partDraft the campaign angle, prepare the handoff, and bring the proposed next step back for approval.

Project and usage controls

Keep each market and budget in its own lane.

Organize audiences by Company Project. Review category capacity, included refreshes, and export usage alongside the work.

What you getClear scope for each company, audience, and data allowance.

AIMEE’s partPrepare a project-specific audience review without mixing another client’s context.

MarketPulse + AIMEE

From a research signal to a relevant conversation.

Have AIMEE inspect the audience, research each company, and prepare a first touch around a useful problem or offer. Your team reviews the proposed work before the connected campaign begins.

  1. 01New intent audience
  2. 02Match saved ICP
  3. 03AIMEE researches
  4. 04Your team reviews
  5. 05Outreach follows up

Make it your own

Where MarketPulse
gets to work.

01

New-market prospecting

Find current interest in a category before your team starts building lists.

02

Account expansion

Use relevant research as a prompt for an informed check-in with an existing account.

03

Agency prospecting

Build a market-specific audience and prepare a focused growth conversation for each prospect.

MarketPulse pricing

Three plans.
Fresh buyers every week.

Choose how many topic categories you follow and how often the feed refreshes. Refreshes stop at your plan limit, with no overage charges.

Starter

$250 / month

One market, refreshed weekly.

Start with Starter
  • 1 topic category
  • Weekly feed refresh
  • 25,000 exportable contacts a month
  • ICP filters and saved segments
  • CSV exports

Scale

$1,000 / month

Every market you sell into.

Start with Scale
  • 10 topic categories
  • Daily feed refresh
  • Unlimited exportable contacts
  • AIMEE desktop assistant
  • ICP filters, saved segments, CSV exports, and agent access
  • Discounted postcard rates

Every MarketPulse plan includes

  • Topics from the live intent catalog
  • Saved ICPs applied to every refresh
  • Refresh schedules and audience history
  • Handoffs to Outreach and Direct Mail, and to AIMEE on Growth and Scale

3-day satisfaction guarantee. Not right for you? Ask for a refund within 3 days (72 hours) of your first MarketPulse purchase, as long as no data has been exported and no more than 2 topic pulls have been made. Guarantee terms

The details

A few good questions.

Choose the tools for your next growth move.

Build Your Own Stack
How do I use intent data for lead generation?

Start with the topics your buyers research, then filter the audience against your ideal customer profile. Review the evidence, exclusions, and available contact data before you reach out. MarketPulse keeps that audience together; AIMEE can research the accounts and prepare an Outreach campaign for your review.

Does intent mean someone is ready to buy?

It is evidence of research, not a purchase commitment. Use the topic and recency to prioritize relevance, then let research and a real conversation establish fit.

Is this the same as identifying visitors to my website?

MarketPulse looks at research activity beyond your website. TrafficID focuses on activity on your own site. They can feed the same AIMEE workflow.

What contact information is included?

Available fields can include name, role, company, work email, phone, and research topic. Field availability varies by record; the audience shows what is actually available.

Can I use MarketPulse on its own?

Yes. Choose it for buyer-intent research and audience work. Add the other products that fit your workflow, with AIMEE connecting the work when you are ready.

Done-for-You Growth Team

Thinking about a growth hire?
Meet the whole team.

Get the people, the products, and the execution working together. Our strategists and AIMEE agents can manage your growth program alongside the team you already have.

Start with your free Demand Scan and watch the demo. If the fit is right, book a conversation from your report.

Meet your Done-for-You Growth Team

Build it your way.

Put MarketPulse to work.

Choose the products you will use. Let AIMEE connect the work.