Suppress spam complainers everywhere

When someone reports an email as spam, it unsubscribes them everywhere, suppresses them from postcards, marks them do-not-contact and tells the team which mailbox was hit.

4 stepsEach complaint

The workflow diagram

Suppress spam complainers everywhere: workflow diagramThe 4 steps of this workflow, from its trigger to the final step.When a spam complaint is reported. OutreachBWWHENTRIGGERWhen a spam complaint isreportedOutreachUnsubscribe everywhere. OutreachOUTHENUnsubscribe everywhereOutreachSuppress from postcards. Direct MailDMTHENSuppress from postcardsDirect MailMark do not contact. Audiences and recordsBWTHENMark do not contactAudiences and recordsTell the team which mailbox was hit. IntegrationsINTHENTell the team whichmailbox was hitIntegrationsThis path stops here
This is the workflow BrandWell builds on your canvas when you add it. You can change any step.

What this workflow does

When someone reports an email as spam, it unsubscribes them everywhere, suppresses them from postcards, marks them do-not-contact and tells the team which mailbox was hit.

Why it works. Complaints damage sender reputation faster than bounces, and one more email to a complainer makes it worse.

Nothing is sent to the contact.

How it works

It starts: When a spam complaint is reported.

  1. 1

    Unsubscribe everywhere

    Unsubscribes the contact and stops future messages.

  2. 2

    Suppress from postcards

    Adds the address to your do-not-mail list.

  3. 3

    Mark do not contact

    Saves what was found onto the record.

  4. 4

    Tell the team which mailbox was hit

    Posts a message to your team chat.

What you need

  • Direct Mail in your BrandWell plan
  • Outreach in your BrandWell plan
  • Outreach
  • A Slack channel

What it costs

Each postcard is personalized, printed and mailed, and charged only when it ships.

  • Assumes Direct Mail is already enabled in your plan. Subscription fees are separate.
  • Assumes Outreach is already enabled in your plan. Subscription fees are separate.
  • Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.