TrafficID / Website visitor identification

They visited your website.Now you knowwho they are.

Website visitor identification software that connects identifiable people and companies with the pages they care about. TrafficID gives your team the context. AIMEE prepares the research and follow-up.

Get started with TrafficID Watch the product demo

Choose TrafficID on its own. AIMEE for your initial user is included.

TrafficID product demo0:35
Read the demo transcript
  1. See who is visiting. TrafficID shows the identified people and form completions behind your website traffic.
  2. Meet each visitor. Every identified visitor comes with a name, role, company, and visit context.
  3. Reach the buying group. A Stakeholder ICP adds the right decision makers from the same companies.
  4. See who else decides. Added decision makers stay clearly marked beside the original visitor.
  5. Follow up with context. Send qualified people to an Outreach campaign, or let AIMEE prepare the follow-up.
  6. TrafficID by BrandWell. Website visitor identification, connected to the rest of your growth workflow.
TrafficID stakeholder audience view TrafficID identified website visitors with a first-party momentum chart
Chart tooltip: Sep 15, 2026, 17 identified visitors and 5 form completions Identified visitor row: Jordan Lee, VP Marketing, Northline

Turn website visitor identificationinto useful follow-up.

Your analytics show activity. Your team needs to know which interest deserves a conversation. TrafficID brings identifiable website visitors, form submissions, and account context into a working audience. Review the people and companies behind the interest, then give AIMEE the research or handoff that helps the right teammate act.

Built to work with AIMEE and your team.

Audience trends

See whether your websiteis attracting more potential customers.

Review identified-visitor and form-completion trends over time, along with the companies represented in the audience.

TrafficID first-party momentum chart of identified visitors and form completions

Inside TrafficID

Give the visita useful next step.

Bring identity and website behavior into one account conversation.

01 / Identify

Your website has more to tell you.

Turn identifiable visits and submitted forms into a working audience.

Website visitor identification

Find the people who leave without filling out your form.

Build a first-party audience from the visitors TrafficID can identify. Review the person, company, role, and available contact details in your workspace.

What you getAn addressable audience from a portion of your existing website demand.

AIMEE’s partResearch a relevant visitor and prepare a next step around their company and available visit context.

Form completions

Keep raised hands in the same working audience.

Review captured form identities separately from identified visitors. Search the people and companies in either view without losing their source.

What you getA usable first-party record with a clear origin.

AIMEE’s partPrepare a handoff that distinguishes a submitted inquiry from a passive site visit.

Audience trends

See whether your website is attracting more potential customers.

Review identified-visitor and form-completion trends over time, along with the companies represented in the audience.

What you getA view of first-party audience momentum beyond anonymous traffic totals.

AIMEE’s partSummarize changes and flag accounts that deserve a closer look.

Identified visitors table with Jordan Lee, Maya Chen, Alex Rivera, and Sam Carter

and which pages they read

TrafficID / Identified visitors

02 / Research

See the account around the visitor.

Research the buying group and keep the audience connected to your site.

Stakeholder Audiences

Reach the buying group around the person who visited.

Group first-party people with additional decision makers at their companies. Use a saved ICP to define relevant stakeholders.

What you getAn account view that separates observed visitors from additional contacts.

AIMEE’s partResearch the account and prepare role-specific talking points for the buying group.

People and company search

Find the right account while the context is fresh.

Search the audience by person or company. Review available identity, role, and company information before moving a record into another workflow.

What you getA shorter path from account interest to a useful brief.

AIMEE’s partGather the account context and give the owner a concise research summary.

Managed tracking tag

Know whether your site is connected.

Use the site-tag setup and reported installation state to establish the first-party collection path for your Company Project.

What you getA visible connection between the website and its audience workspace.

AIMEE’s partPrepare installation instructions and help the team check the reported setup state.

First-party people grouped with company decision makers

the buying group, not just the visitor

TrafficID / Stakeholder audience

03 / Act

Give interest somewhere to go.

Export, qualify, and coordinate the next touch with AIMEE.

Account suppression

Exclude customers and contacts you should not approach.

Manage people and company exclusions before audience totals, stakeholder expansion, views, and exports are assembled.

What you getA cleaner audience across the next steps in your workflow.

AIMEE’s partKeep the suppression context attached when preparing a campaign.

CSV and Excel exports

Make website interest useful to your sales team.

Export the first-party view or stakeholder audience into CSV or a formatted Excel workbook, with the appropriate access.

What you getA file your sales or operations team can use immediately.

AIMEE’s partDeliver the audience to the CRM, spreadsheet, or connected app where the next owner works.

Visitor follow-up workflows

Give a promising visit a considered next step.

Prepare Outreach or a postcard workflow from a reviewed audience. For mail, select an eligible audience, creative, cadence, repeat rules, and spending caps.

What you getA repeatable path from website interest to a relevant follow-up.

AIMEE’s partDraft the message and coordinate the review, ownership, and approved execution.

Add qualified contacts to an email campaign Personalized postcard: Jordan, a better IT plan

email them,

or mail a postcard

TrafficID / Follow-up workflows

“All these years you’re writing these long-tail blogs, you get two or three people to click on them but maybe they don’t take the next step, now you actually see them – who’s reading your post – and then you can reach out to them in another way and try to draw them in on some part of the funnel … like that’s freakin’ insane! I love it!”
MKMelissa KundeFounder, KÜCO MediaRead the TrafficID case study

TrafficID + AIMEE

Make the next visit the startof a useful conversation.

A returning visitor can trigger account research and a task for the right teammate. AIMEE prepares the context, while the owner decides whether outreach is appropriate.

TrafficID identified visitors: Jordan Lee, VP Marketing at Northline, identified visitor with 3 visits across 2 pages
1

Visitor returns

TrafficID puts a name, role, and company on a returning visit, after your suppressions.

Stakeholder ICP: keep every first-party signal, then add the right decision makers. Saved ICP: Revenue leaders 78 of 100 company contacts match
2

Interest reviewed

Review the visit, then find the right decision makers at the company with your saved Stakeholder ICP.

AIMEE account brief: Northline is researching customer research platforms
3

AIMEE researches

AIMEE researches the account and prepares a brief around the company and the visit.

AIMEE: Assigned to Alex's AIMEE. LinkedIn follow-up now has the account research, conversation history, and a clear owner.
4

Owner’s agent notified

The account owner’s AIMEE gets the follow-up, with the research attached.

Outreach sequence: a first email, a check on opens, then an alternative or a follow-up email
5

Follow-up prepared

A draft sequence waits for the owner, who decides whether outreach is appropriate.

Your tools. Your owners. Your approvals.

Choose the tools, owners, and approval points for your team.Browse AIMEE workflow templates

Example workflow with fictional data. Your configured approvals still apply.

Make it your own

Where TrafficIDgets to work.

01

High-interest accounts

Prioritize accounts returning to service, comparison, or product pages.

02

Content follow-up

Connect the article someone visited to a genuinely useful next resource.

03

Sales and marketing handoff

Give the account owner the page activity and company research together.

TrafficID pricing

Fixed or dynamic pricing.Pay for only what you use.

Start at $99 a month for up to 250 identified leads. Dynamic pricing moves your plan up or down with your traffic and lead volume, so no budget is wasted and no lead is left behind. Fixed plans change only when you change them. AIMEE for your initial user is included.

Every plan starts at 250 leads for $99. The higher tiers are there for when you need to move up.

Build Your Own Stack

Identified leads per month

$99/ month

Up to 250 identified leads per month. Everyone starts here.

$179/ month

Up to 500 identified leads per month.

$299/ month

Up to 1,000 identified leads per month.

$499/ month

Up to 2,500 identified leads per month.

$749/ month

Up to 5,000 identified leads per month.

$999/ month

Up to 10,000 identified leads per month.

Let’s talk

More than 10,000 identified leads a month? Contact sales for a plan sized to your traffic.

Start for $99 a month Contact sales

Discounted postcard rates. Every TrafficID plan mails Direct Mail postcards for less.

Identification depends on available matching data. TrafficID does not identify every visitor.

Questions

What teams askabout TrafficID.

How much does TrafficID cost?

TrafficID is priced by the leads it identifies each month, starting at $99 a month for up to 250 leads and rising in tiers to $999 a month for up to 10,000 leads. For more than 10,000 leads a month, we size a plan with you.

What can website visitor identification software tell me?

TrafficID helps you review identifiable visitors, submitted forms, and the company context around that activity. Identification depends on the available matching data; it does not identify every visitor. Use the visit as a reason to research fit and relevance before starting follow-up.

Will TrafficID identify every visitor?

No. Identification depends on available matching data and site conditions. The product shows identified activity; it does not promise a name for every visit.

Are all company stakeholders website visitors?

No. A stakeholder discovered through company enrichment is different from an identified visitor. The interface preserves that distinction.

Can a visit automatically trigger direct mail?

A visit can begin a workflow. Mailing also requires an eligible verified postal address, approved creative, and an authorized campaign budget.

How does this work with AIMEE?

AIMEE can research qualified activity and prepare a follow-up or assignment using the context your workflow provides. Your configured approvals still apply.

The next connection

Build yourgrowth workflow.

TrafficID handles its own job. Choose the other products and agents that make the next step easier.

Intent data platform

MarketPulse

Find the people researching what you sell.

MarketPulse intent data workspace
Direct mail automation software

Direct Mail

Turn buying signals into personalized mail at home.

Direct Mail postcards that follow the signal
AI employee software

AIMEE

Your data. Your tools. An agent that executes.

AIMEE desktop workspace

Build it your way.

Put TrafficIDto work.

Choose the products you will use. Let AIMEE connect the work.

Get started with TrafficID See the walkthroughs