See which keywords competitors bid on

Every month BrandWell data lists the Google Ads keywords each competitor buys.

4 stepsMonthly

The workflow diagram

See which keywords competitors bid on: workflow diagramThe 4 steps of this workflow, from its trigger to the final step.On the 5th of every month, for each competitor. Scores, schedules and toolsBWWHENTRIGGEROn the 5th of everymonth, for each…Scores, schedules and toolsList the keywords they bid on. Paid per resultDATHENList the keywords theybid onPaid per resultFind new and uncovered keywords. Waits and logicBWTHENFind new and uncoveredkeywordsWaits and logicRemember this month's keywords. Audiences and recordsBWTHENRemember this month'skeywordsAudiences and recordsEmail you the list. IntegrationsINTHENEmail you the listIntegrationsThis path stops here
This is the workflow BrandWell builds on your canvas when you add it. You can change any step.

What this workflow does

Every month BrandWell data lists the Google Ads keywords each competitor buys. AI highlights new ones since last month and the ones you do not cover, and emails you the list.

Why it works. Keywords a competitor keeps paying for are proven to convert, and many can be won with content instead of ads.

Runs on its own. It only emails your team.

How it works

It starts: On the 5th of every month, for each competitor.

  1. 1

    List the keywords they bid on

    Runs a BrandWell data lookup and brings the result back into the workflow.

  2. 2

    Find new and uncovered keywords

    AIMEE classifies, extracts or writes using your instruction.

  3. 3

    Remember this month's keywords

    Saves what was found onto the record.

  4. 4

    Email you the list

    Emails a teammate with the details.

What you need

  • Workflow Wallet funds for paid lookups
  • An audience of competitors

What it costs

Paid steps are charged per result from your Workflow Wallet, and you set the limit.

  • Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.

$0.27 typical per 100 keywords, up to $0.27

Free sources run first when they can answer. You see a price before anything paid runs. Estimates use current customer prices.

Data partners

Free sources run first, then the rest in the order this workflow tries them.

  • List the keywords they bid on

    • SpyFu