Brief yourself on a local business before you call

It looks up the business on Google Maps, reads its newest reviews and posts, and AIMEE writes a call brief: what they do, rating trend, what customers praise and complain about, and two opening questions.

5 stepsBefore each call

The workflow diagram

Brief yourself on a local business before you call: workflow diagramThe 5 steps of this workflow, from its trigger to the final step.Run on a business now. Scores, schedules and toolsBWWHENTRIGGERRun on a business nowScores, schedules and toolsLook up the place on Google Maps. Paid per resultDATHENLook up the place onGoogle MapsPaid per resultRead the newest reviews. Paid per resultDATHENRead the newest reviewsPaid per resultRead their Google posts. Paid per resultDATHENRead their Google postsPaid per resultWrite the call brief. AIMEEAITHENWrite the call briefAIMEESave the brief. Audiences and recordsBWTHENSave the briefAudiences and recordsThis path stops here
This is the workflow BrandWell builds on your canvas when you add it. You can change any step.

What this workflow does

It looks up the business on Google Maps, reads its newest reviews and posts, and AIMEE writes a call brief: what they do, rating trend, what customers praise and complain about, and two opening questions.

Why it works. Small business owners respond when you know their reviews and recent posts, and the research costs under a tenth of a cent.

Nothing is sent.

How it works

It starts: Run on a business now, or each time a meeting is booked.

  1. 1

    Look up the place on Google Maps

    Runs a BrandWell data lookup and brings the result back into the workflow.

  2. 2

    Read the newest reviews

    Runs a BrandWell data lookup and brings the result back into the workflow.

  3. 3

    Read their Google posts

    Runs a BrandWell data lookup and brings the result back into the workflow.

  4. 4

    Write the call brief

    AIMEE researches the company or person and returns what she found.

  5. 5

    Save the brief

    Saves what was found onto the record.

What you need

  • Workflow Wallet funds for paid lookups
  • AIMEE in your BrandWell plan

What it costs

Paid steps are charged per result from your Workflow Wallet, and you set the limit.

  • Assumes AIMEE is already enabled in your plan. Subscription fees are separate.
  • Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.

$0.024 typical per 100 businesses, up to $0.060

Free sources run first when they can answer. You see a price before anything paid runs. Estimates use current customer prices.

Data partners

Free sources run first, then the rest in the order this workflow tries them.

  • Look up the place on Google Maps

    • Litescrape
  • Read the newest reviews

    • Litescrape
  • Read their Google posts

    • Litescrape