Learn what a prospect engages with on LinkedIn

It reads the posts a prospect recently reacted to, and AIMEE finds the topics, people and causes they care about, with three natural openers and one topic to avoid.

5 stepsBefore each meeting

The workflow diagram

Learn what a prospect engages with on LinkedIn: workflow diagramThe 5 steps of this workflow, from its trigger to the final step.Each time a meeting is booked. OutreachBWWHENTRIGGEREach time a meeting isbookedOutreachHas a LinkedIn profile?Has a LinkedInprofile?Find their LinkedIn profile. Paid per resultDATHENFind their LinkedInprofilePaid per resultRead the posts they reacted to. Paid per resultDATHENRead the posts theyreacted toPaid per resultFind common ground. AIMEEAITHENFind common groundAIMEESave the openers. Audiences and recordsBWTHENSave the openersAudiences and recordsThis path stops hereYesNo
This is the workflow BrandWell builds on your canvas when you add it. You can change any step.

What this workflow does

It reads the posts a prospect recently reacted to, and AIMEE finds the topics, people and causes they care about, with three natural openers and one topic to avoid.

Why it works. What someone likes says more about their priorities than what they post, especially for buyers who rarely post.

Nothing is sent.

How it works

It starts: Each time a meeting is booked, or run on a person now.

  1. 1

    Has a LinkedIn profile?

    If yes, it goes on to "Read the posts they reacted to". If no, it goes on to "Find their LinkedIn profile".

  2. 2

    Find their LinkedIn profile

    Adds the person's role and profile details.

  3. 3

    Read the posts they reacted to

    Runs a BrandWell data lookup and brings the result back into the workflow.

  4. 4

    Find common ground

    AIMEE researches the company or person and returns what she found.

  5. 5

    Save the openers

    Saves what was found onto the record.

What you need

  • Workflow Wallet funds for paid lookups
  • Outreach in your BrandWell plan
  • AIMEE in your BrandWell plan

What it costs

Paid steps are charged per result from your Workflow Wallet, and you set the limit.

  • Assumes Outreach is already enabled in your plan. Subscription fees are separate.
  • Assumes AIMEE is already enabled in your plan. Subscription fees are separate.
  • Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.

$0.27 typical per 100 profiles read, up to $5.40

Free sources and LeadFuze data run first. Paid lookups only fill the rest, and misses are free on most sources. Estimates use current customer prices.

Data partners

Free sources run first, then the rest in the order this workflow tries them.

  • Find their LinkedIn profile

    • LeadFuze
    • AI Ark
    • Dropleads
    • QuickEnrich
    • Hunter
    • Tomba
    • MoltSets
    • Datagma
    • +4 more
  • Read the posts they reacted to

    • Fetchin