Find local businesses with poor reviews

Every month it searches Google Maps for a category, keeps businesses rated below your bar, reads their lowest-rated reviews, and has AIMEE name the complaint that keeps coming up.

Use this workflowHow it works

7 stepsMonthly

The workflow diagram

Find local businesses with poor reviews: workflow diagramThe 7 steps of this workflow, from its trigger to the final step.On the 1st of each month at 8:00 AM. Scores, schedules and toolsBWWHENTRIGGEROn the 1st of each monthat 8:00 AMScores, schedules and toolsSearch Google Maps for the category. Paid per resultDATHENSearch Google Maps forthe categoryPaid per resultSave places as companies. Audiences and recordsBWTHENSave places as companiesAudiences and recordsRated at or below your bar?Rated at or belowyour bar?Read their lowest-rated reviews. Paid per resultDATHENRead their lowest-ratedreviewsPaid per resultName the recurring complaint. AIMEEAITHENName the recurringcomplaintAIMEESave the complaint and rating. Audiences and recordsBWTHENSave the complaint andratingAudiences and recordsAdd to poor-review prospects. Audiences and recordsBWTHENAdd to poor-reviewprospectsAudiences and recordsThis path stops hereThis path stops hereYesNo
This is the workflow BrandWell builds on your canvas when you add it. You can change any step.

What this workflow does

Every month it searches Google Maps for a category, keeps businesses rated below your bar, reads their lowest-rated reviews, and has AIMEE name the complaint that keeps coming up. They land in a prospect audience with the pain written down.

Why it works. Public reviews tell you exactly what a local business is struggling with, so your first message can solve a problem they already admit.

Nothing is sent. The workflow builds a researched list.

How it works

It starts: On the 1st of each month at 8:00 AM, or run now.

  1. 1

    Search Google Maps for the category

    Runs a BrandWell data lookup and brings the result back into the workflow.

  2. 2

    Save places as companies

    Saves the people to an audience you can use anywhere.

  3. 3

    Rated at or below your bar?

    If yes, it goes on to "Read their lowest-rated reviews". If no, it stops for that person.

  4. 4

    Read their lowest-rated reviews

    Runs a BrandWell data lookup and brings the result back into the workflow.

  5. 5

    Name the recurring complaint

    AIMEE researches the company or person and returns what she found.

  6. 6

    Save the complaint and rating

    Saves what was found onto the record.

  7. 7

    Add to poor-review prospects

    Saves the people to an audience you can use anywhere.

What you need

  • Workflow Wallet funds for paid lookups
  • AIMEE in your BrandWell plan

What it costs

Paid steps are charged per result from your Workflow Wallet, and you set the limit.

  • Assumes AIMEE is already enabled in your plan. Subscription fees are separate.
  • Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.

$0.0041 typical per 100 companies, up to $0.021

Free sources run first when they can answer. You see a price before anything paid runs. Estimates use current customer prices.

Data partners

Free sources run first, then the rest in the order this workflow tries them.

  • Search Google Maps for the category

    • Litescrape

  • Read their lowest-rated reviews

    • Litescrape

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