Alert sales when a competitor's customer visits

When TrafficID identifies a visitor from a company in your competitor-customers audience, the owner gets a task due today, the contact is tagged, and Slack hears about it.

4 stepsEach visit

The workflow diagram

Alert sales when a competitor's customer visits: workflow diagramThe 4 steps of this workflow, from its trigger to the final step.When TrafficID identifies a visitor. TrafficIDBWWHENTRIGGERWhen TrafficID identifiesa visitorTrafficIDCompany uses a competitor?Company uses acompetitor?Task for the owner today. OutreachOUTHENTask for the owner todayOutreachTag as a competitor customer. OutreachOUTHENTag as a competitorcustomerOutreachTell the team in Slack. IntegrationsINTHENTell the team in SlackIntegrationsThis path stops hereThis path stops hereYesNo
This is the workflow BrandWell builds on your canvas when you add it. You can change any step.

What this workflow does

When TrafficID identifies a visitor from a company in your competitor-customers audience, the owner gets a task due today, the contact is tagged, and Slack hears about it.

Why it works. A competitor's customer browsing your site is quietly shopping for a replacement.

Runs on its own. Nothing is sent to the visitor.

How it works

It starts: When TrafficID identifies a visitor, or when an identified visitor comes back.

  1. 1

    Company uses a competitor?

    If yes, it goes on to "Task for the owner today". If no, it stops for that person.

  2. 2

    Task for the owner today

    Creates a follow-up task for the right person.

  3. 3

    Tag as a competitor customer

    Tags the contact so you can find and filter them later.

  4. 4

    Tell the team in Slack

    Posts a message to your team chat.

What you need

  • TrafficID in your BrandWell plan
  • Outreach in your BrandWell plan
  • The TrafficID tag on your site
  • Outreach
  • Slack
  • An audience of competitor customers

What it costs

Uses what is already in your plan. Nothing is charged per result.

  • Assumes TrafficID is already enabled in your plan. Subscription fees are separate.
  • Assumes Outreach is already enabled in your plan. Subscription fees are separate.
  • Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.