Call when a visit follows delivery

What this workflow does

When someone visits your site within two weeks of their postcard being delivered, it creates a same-day call task for the owner with the page they viewed, unless a meeting is already booked.

Why it works. A call while the postcard is still on the desk and the site is still open converts far better than a call a week later.

Nothing is sent. The owner gets a call task.

How it works

It starts: When a postcard recipient visits your site.

1. 1

   Postcard delivered in the last 14 days?

   If yes, it goes on to "Meeting already booked?". If no, it stops for that person.

2. 2

   Meeting already booked?

   If yes, it stops for that person. If no, it goes on to "Same-day call task for the owner".

3. 3

   Same-day call task for the owner

   Creates a follow-up task for the right person.

4. 4

   Tag as a postcard visit

   Tags the contact so you can find and filter them later.

What you need

• TrafficID in your BrandWell plan
• Direct Mail in your BrandWell plan
• Outreach in your BrandWell plan
• The TrafficID tag on your site
• Outreach

What it costs

Uses what is already in your plan. Nothing is charged per result.

• Assumes TrafficID is already enabled in your plan. Subscription fees are separate.
• Assumes Direct Mail is already enabled in your plan. Subscription fees are separate.
• Assumes Outreach is already enabled in your plan. Subscription fees are separate.
• Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.