Normalize job titles into function and seniority

When a record joins an audience with a title but no seniority, AI maps the title to a standard function and seniority so filters, scoring and routing work.

4 stepsEach new record

The workflow diagram

Normalize job titles into function and seniority: workflow diagramThe 4 steps of this workflow, from its trigger to the final step.When a record joins an audience. Audiences and recordsBWWHENTRIGGERWhen a record joins anaudienceAudiences and recordsHas a title?Has a title?Already has a seniority?Already has aseniority?Map the title to a function. Audiences and recordsBWTHENMap the title to afunctionAudiences and recordsMap the title to a seniority. Audiences and recordsBWTHENMap the title to aseniorityAudiences and recordsThis path stops hereThis path stops hereThis path stops hereYesNoYesNo
This is the workflow BrandWell builds on your canvas when you add it. You can change any step.

What this workflow does

When a record joins an audience with a title but no seniority, AI maps the title to a standard function and seniority so filters, scoring and routing work.

Why it works. Free-text titles like 'Growth ninja' break every filter, and standard labels make segments and lead scores reliable.

Nothing is sent.

How it works

It starts: When a record joins an audience, or when a contact is created in Outreach, or run on an audience now.

  1. 1

    Has a title?

    If yes, it goes on to "Already has a seniority?". If no, it stops for that person.

  2. 2

    Already has a seniority?

    If yes, it stops for that person. If no, it goes on to "Map the title to a function".

  3. 3

    Map the title to a function

    Asks AIMEE a question about each record and saves the answer.

  4. 4

    Map the title to a seniority

    Asks AIMEE a question about each record and saves the answer.

What you need

  • AIMEE in your BrandWell plan

What it costs

Uses what is already in your plan. Nothing is charged per result.

  • Assumes AIMEE is already enabled in your plan. Subscription fees are separate.
  • Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.