Spot expansion when customers hire people who use your product

Each week, reads new job posts at your customers.

6 stepsWeekly check

The workflow diagram

Spot expansion when customers hire people who use your product: workflow diagramThe 6 steps of this workflow, from its trigger to the final step.Every Wednesday, for each customer. Scores, schedules and toolsBWWHENTRIGGEREvery Wednesday, for eachcustomerScores, schedules and toolsNew job posts from the last 7 days. Paid per resultDATHENNew job posts from thelast 7 daysPaid per resultDo they mention your product?. Waits and logicBWTHENDo they mention yourproduct?Waits and logicMentions it?Mentions it?Save the expansion signal. Audiences and recordsBWTHENSave the expansion signalAudiences and recordsAdd to Expansion opportunities. Audiences and recordsBWTHENAdd to ExpansionopportunitiesAudiences and recordsAlert customer success. AIMEEAITHENAlert customer successAIMEEThis path stops hereThis path stops hereYesNo
This is the workflow BrandWell builds on your canvas when you add it. You can change any step.

What this workflow does

Each week, reads new job posts at your customers. Posts that mention your product or the work it does flag an expansion opportunity, and customer success is alerted.

Why it works. A customer hiring people who will use your product is about to need more seats or a bigger plan, and asking first beats waiting for the renewal.

Nothing is sent outside your team, so nothing waits for approval.

How it works

It starts: Every Wednesday, for each customer, or run it now.

  1. 1

    New job posts from the last 7 days

    Looks for company news, hiring, funding and technology changes.

  2. 2

    Do they mention your product?

    AIMEE classifies, extracts or writes using your instruction.

  3. 3

    Mentions it?

    If yes, it goes on to "Save the expansion signal". If no, it stops for that person.

  4. 4

    Save the expansion signal

    Saves what was found onto the record.

  5. 5

    Add to Expansion opportunities

    Saves the people to an audience you can use anywhere.

  6. 6

    Alert customer success

    AIMEE tells the right person, with the context they need.

What you need

  • Workflow Wallet funds for paid lookups
  • AIMEE in your BrandWell plan
  • An audience of your customers

What it costs

Paid steps are charged per result from your Workflow Wallet, and you set the limit.

  • Assumes AIMEE is already enabled in your plan. Subscription fees are separate.
  • Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.

$0.56 typical per 100 companies, up to $4.76

Free sources run first when they can answer. You see a price before anything paid runs. Estimates use current customer prices.

Data partners

Free sources run first, then the rest in the order this workflow tries them.

  • New job posts from the last 7 days

    • AnyAPI
    • HarvestAPI
    • TikHub
    • Crustdata

Reads public data from: LinkedIn.