Enrich every new form signup

Checks each new signup address, fills in the person and company, finds a work email for anyone who signed up with a personal address, and saves ICP fits to a qualified inbound audience.

9 stepsEach signup

The workflow diagram

Enrich every new form signup: workflow diagramThe 9 steps of this workflow, from its trigger to the final step.When someone completes a form. TrafficIDBWWHENTRIGGERWhen someone completes aformTrafficIDCheck the address (included and free checks). Paid per resultDATHENCheck the address(included and free…Paid per resultInvalid address?Invalid address?Mark the signup as invalid. Audiences and recordsBWTHENMark the signup asinvalidAudiences and recordsFill the person (LeadFuze first). Paid per resultDATHENFill the person (LeadFuzefirst)Paid per resultFill the company (LeadFuze first). Paid per resultDATHENFill the company(LeadFuze first)Paid per resultHas a work email?Has a work email?Personal address? Find their work email. Paid per resultDATHENPersonal address? Findtheir work emailPaid per resultFits your ICP?Fits your ICP?Add to Qualified inbound. Audiences and recordsBWTHENAdd to Qualified inboundAudiences and recordsThis path stops hereThis path stops hereThis path stops hereYesNoYesNoYesNo
This is the workflow BrandWell builds on your canvas when you add it. You can change any step.

What this workflow does

Checks each new signup address, fills in the person and company, finds a work email for anyone who signed up with a personal address, and saves ICP fits to a qualified inbound audience.

Why it works. Short forms convert better, and enriching after the signup gives sales the full picture without asking prospects for more fields.

Nothing is sent, so nothing waits for approval.

How it works

It starts: When someone completes a form, or when an Outreach form is submitted.

  1. 1

    Check the address (included and free checks)

    Checks the email is deliverable before anything is sent. Free checks run first.

  2. 2

    Invalid address?

    If yes, it goes on to "Mark the signup as invalid". If no, it goes on to "Fill the person (LeadFuze first)".

  3. 3

    Mark the signup as invalid

    Saves what was found onto the record.

  4. 4

    Fill the person (LeadFuze first)

    Adds the person's role and profile details.

  5. 5

    Fill the company (LeadFuze first)

    Adds company details such as size, industry and website.

  6. 6

    Has a work email?

    If yes, it goes on to "Fits your ICP?". If no, it goes on to "Personal address? Find their work email".

  7. 7

    Personal address? Find their work email

    Fills a missing work email, trying included data first and paid sources only to fill the rest.

  8. 8

    Fits your ICP?

    If yes, it goes on to "Add to Qualified inbound". If no, it stops for that person.

  9. 9

    Add to Qualified inbound

    Saves the people to an audience you can use anywhere.

What you need

  • Workflow Wallet funds for paid lookups
  • TrafficID in your BrandWell plan
  • MarketPulse in your BrandWell plan
  • The TrafficID tag on your site
  • A saved ideal customer profile

What it costs

Paid steps are charged per result from your Workflow Wallet, and you set the limit.

  • Assumes TrafficID is already enabled in your plan. Subscription fees are separate.
  • Assumes plan with MarketPulse intent data enabled. Subscription fees are separate. Pulls use your plan allowance; extra pulls cost more unless explicitly included below.
  • Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.

$0.088 typical per 100 contacts, up to $15.00

Free sources and LeadFuze data run first. Paid lookups only fill the rest, and misses are free on most sources. Estimates use current customer prices.

Data partners

Free sources run first, then the rest in the order this workflow tries them.

  • Check the address (included and free checks)

    • LeadFuze
    • ContactOut
  • Fill the person (LeadFuze first)

    • LeadFuze
    • AI Ark
    • Dropleads
    • QuickEnrich
    • Hunter
    • Tomba
    • MoltSets
    • Datagma
    • +4 more
  • Fill the company (LeadFuze first)

    • LeadFuze
    • Dropleads
    • The Companies API
    • Hunter
    • Tomba
    • Icypeas
    • Sumble
    • CompanyEnrich
  • Personal address? Find their work email

    • LeadFuze
    • QuickEnrich
    • Kitt AI
    • AI Ark
    • Tomba
    • MoltSets
    • Dropleads
    • Findymail
    • +6 more