Find companies hiring for a tool you replace

Every day, finds job posts that ask for hands-on experience with the tool you replace, keeps companies that really use it and fit your ICP, and saves them with their stakeholders as a switch list.

Use this workflowHow it works

10 stepsDaily check

The workflow diagram

Find companies hiring for a tool you replace: workflow diagramThe 10 steps of this workflow, from its trigger to the final step.Every day at 6:00 AM. Scores, schedules and toolsBWWHENTRIGGEREvery day at 6:00 AMScores, schedules and toolsFind job posts that name the tool. Paid per resultWSTHENFind job posts that namethe toolPaid per resultDo they use the tool today?. Waits and logicBWTHENDo they use the tooltoday?Waits and logicUses the tool?Uses the tool?Fill company details (LeadFuze first). Paid per resultDATHENFill company details(LeadFuze first)Paid per resultAlready a customer?Already acustomer?Fits your ICP?Fits your ICP?Save the evidence. Audiences and recordsBWTHENSave the evidenceAudiences and recordsAdd to Switch candidates. Audiences and recordsBWTHENAdd to Switch candidatesAudiences and recordsFind the stakeholders (LeadFuze, included). TrafficIDTITHENFind the stakeholders(LeadFuze, included)TrafficIDSave the stakeholders. Audiences and recordsBWTHENSave the stakeholdersAudiences and recordsThis path stops hereThis path stops hereThis path stops hereThis path stops hereYesNoYesNoYesNo
This is the workflow BrandWell builds on your canvas when you add it. You can change any step.

What this workflow does

Every day, finds job posts that ask for hands-on experience with the tool you replace, keeps companies that really use it and fit your ICP, and saves them with their stakeholders as a switch list.

Why it works. A job post that requires a competitor tool proves the company pays for it today, and new hires are a natural moment to rethink the stack.

Nothing is sent, so nothing waits for approval.

How it works

It starts: Every day at 6:00 AM, or run it now.

  1. 1

    Find job posts that name the tool

    Reads the public web for the answer and returns it.

  2. 2

    Do they use the tool today?

    AIMEE classifies, extracts or writes using your instruction.

  3. 3

    Uses the tool?

    If yes, it goes on to "Fill company details (LeadFuze first)". If no, it stops for that person.

  4. 4

    Fill company details (LeadFuze first)

    Adds company details such as size, industry and website.

  5. 5

    Already a customer?

    If yes, it stops for that person. If no, it goes on to "Fits your ICP?".

  6. 6

    Fits your ICP?

    If yes, it goes on to "Save the evidence". If no, it stops for that person.

  7. 7

    Save the evidence

    Saves what was found onto the record.

  8. 8

    Add to Switch candidates

    Saves the people to an audience you can use anywhere.

  9. 9

    Find the stakeholders (LeadFuze, included)

    Finds the decision makers at the company visiting your site.

  10. 10

    Save the stakeholders

    Saves the people to an audience you can use anywhere.

What you need

  • Workflow Wallet funds for paid lookups
  • MarketPulse in your BrandWell plan
  • TrafficID in your BrandWell plan
  • Your competitors
  • An audience of your customers
  • A saved ideal customer profile

What it costs

Paid steps are charged per result from your Workflow Wallet, and you set the limit.

  • Assumes plan with MarketPulse intent data enabled. Subscription fees are separate. Pulls use your plan allowance; extra pulls cost more unless explicitly included below.
  • Assumes TrafficID is already enabled in your plan. Subscription fees are separate.
  • Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.

$0.14 typical per run, up to $0.19

Free sources and LeadFuze data run first. Paid lookups only fill the rest, and misses are free on most sources. Estimates use current customer prices.

Data partners

Free sources run first, then the rest in the order this workflow tries them.

  • Fill company details (LeadFuze first)

    • LeadFuze
    • Dropleads
    • The Companies API
    • Hunter
    • Tomba
    • Icypeas
    • Sumble
    • CompanyEnrich

Reads public data from: LinkedIn.

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