Mail a postcard to companies opening a new office

What this workflow does

Each week, reads new office announcements in your market, keeps ICP fits, finds the operations leader and mails a congratulations postcard after you approve.

Why it works. A new office is a fresh budget for furniture, software and services, and a physical card stands out during a busy move.

Every postcard waits for your approval.

How it works

It starts: Every Monday at 9:00 AM, or run it now.

1. 1

   Read new office announcements

   Runs a BrandWell data lookup and brings the result back into the workflow.

2. 2

   Fill company details (LeadFuze first)

   Adds company details such as size, industry and website.

3. 3

   Fits your ICP?

   If yes, it goes on to "Add to Opening new offices". If no, it stops for that person.

4. 4

   Add to Opening new offices

   Saves the people to an audience you can use anywhere.

5. 5

   Find the operations leader (LeadFuze, included)

   Finds the decision makers at the company visiting your site.

6. 6

   Mailed in the last 180 days?

   If yes, it stops for that person. If no, it goes on to "Find the office mailing address".

7. 7

   Find the office mailing address

   Answers a question about the company with web research.

8. 8

   Pull out the address

   AIMEE classifies, extracts or writes using your instruction.

9. 9

   Address found?

   If yes, it goes on to "Save the mailing address". If no, it stops for that person.

10. 10

    Save the mailing address

    Saves what was found onto the record.

11. 11

    Mail the congratulations card Waits for your OK

    AIMEE personalizes a postcard, which is printed and mailed. It waits for your approval first.

What you need

• Workflow Wallet funds for paid lookups
• MarketPulse in your BrandWell plan
• TrafficID in your BrandWell plan
• Direct Mail in your BrandWell plan
• A Direct Mail campaign
• A saved ideal customer profile

What it costs

Each postcard is personalized, printed and mailed, and charged only when it ships.

• Assumes plan with MarketPulse intent data enabled. Subscription fees are separate. Pulls use your plan allowance; extra pulls cost more unless explicitly included below.
• Assumes TrafficID is already enabled in your plan. Subscription fees are separate.
• Assumes Direct Mail is already enabled in your plan. Subscription fees are separate.
• Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.

$18.24 typical per 100 companies, up to $117.32

Free sources and LeadFuze data run first. Paid lookups only fill the rest, and misses are free on most sources. Estimates use current customer prices.

Data partners

Free sources run first, then the rest in the order this workflow tries them.

• Read new office announcements

  • PredictLeads

• Fill company details (LeadFuze first)

  • LeadFuze
  • Dropleads
  • The Companies API
  • Hunter
  • Tomba
  • Icypeas
  • Sumble
  • CompanyEnrich

• Find the office mailing address

  • TinyFish
  • Perplexity
  • Search1API
  • Serper
  • Context.dev
  • Keenable
  • You.com
  • Exa
  • +2 more