Build a local-business market

Searches Google Maps for a business category in your area, saves every place as a company, fills in size and industry, and finds the owner or manager.

Use this workflowHow it works

6 stepsOnce

The workflow diagram

Build a local-business market: workflow diagramThe 6 steps of this workflow, from its trigger to the final step.Run once when you start it. Scores, schedules and toolsBWWHENTRIGGERRun once when you startitScores, schedules and toolsSearch Google Maps for your category. Paid per resultDATHENSearch Google Maps foryour categoryPaid per resultSave each place as a company. Audiences and recordsBWTHENSave each place as acompanyAudiences and recordsHas a website?Has a website?Fill size, industry and phone. Paid per resultDATHENFill size, industry andphonePaid per resultFind the owner or manager. Paid per resultDATHENFind the owner or managerPaid per resultSave the people to your market. Audiences and recordsBWTHENSave the people to yourmarketAudiences and recordsThis path stops hereThis path stops hereYesNo
This is the workflow BrandWell builds on your canvas when you add it. You can change any step.

What this workflow does

Searches Google Maps for a business category in your area, saves every place as a company, fills in size and industry, and finds the owner or manager. You end up with a local market audience you can mail, call or email.

Why it works. Local buyers are listed publicly on Maps, so a cheap map search builds a complete territory list that paid databases miss.

Nothing is sent. The workflow only builds your list.

How it works

It starts: Run once when you start it, or refresh on the 1st of each month.

  1. 1

    Search Google Maps for your category

    Runs a BrandWell data lookup and brings the result back into the workflow.

  2. 2

    Save each place as a company

    Saves the people to an audience you can use anywhere.

  3. 3

    Has a website?

    If yes, it goes on to "Fill size, industry and phone". If no, it stops for that person.

  4. 4

    Fill size, industry and phone

    Adds company details such as size, industry and website.

  5. 5

    Find the owner or manager

    Finds the right people at each company.

  6. 6

    Save the people to your market

    Saves the people to an audience you can use anywhere.

What you need

  • Workflow Wallet funds for paid lookups

What it costs

Lead Database contacts are included on the all-in-one, Lead Database and MarketPulse Growth and Scale plans. Without one they are $0.02 each from your Workflow Wallet.

  • The lower estimate applies with the unlimited Lead Database. Included data remains subject to the applicable plan allowance and fair use.
  • Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.

$0.26 typical per 100 companies with the unlimited Lead Database, up to $9.78

$0.35 otherwise, per 100 companies, up to $10.01

Priced for one person per company. Each extra person typically adds about $0.02 per 100 companies, and up to $2.00 if the Lead Database supplies every contact.

Free sources and LeadFuze data run first. Paid lookups only fill the rest, and misses are free on most sources. Estimates use current customer prices.

Data partners

Free sources run first, then the rest in the order this workflow tries them.

  • Search Google Maps for your category

    • Litescrape

  • Fill size, industry and phone

    • LeadFuze
    • Dropleads
    • The Companies API
    • Hunter
    • Tomba
    • Icypeas
    • Sumble
    • CompanyEnrich

  • Find the owner or manager

    • Dropleads
    • LeadsForge
    • QuickEnrich
    • LeadFuze
    • Icypeas
    • LeadMagic
    • Hunter

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