Prospect lookalikes of every deal you win

When a deal closes won, Lead Database finds people like your new customer's buyer at similar companies and queues them for your outreach campaign after you approve.

3 stepsEach won dealYou approve before anything is sent

The workflow diagram

Prospect lookalikes of every deal you win: workflow diagramThe 3 steps of this workflow, from its trigger to the final step.When a deal moves to closed won. OutreachBWWHENTRIGGERWhen a deal moves toclosed wonOutreachFind lookalike buyers in Lead Database. Included data, tried firstLFTHENFind lookalike buyers inLead DatabaseIncluded data, tried firstEnroll them after you approve. Waits for your approvalOUTHENYOUR OKEnroll them after youapproveWaits for your approvalTell the team in Slack. IntegrationsINTHENTell the team in SlackIntegrationsThis path stops here
This is the workflow BrandWell builds on your canvas when you add it. You can change any step.

What this workflow does

When a deal closes won, Lead Database finds people like your new customer's buyer at similar companies and queues them for your outreach campaign after you approve.

Why it works. Your newest win is the freshest proof of who buys from you, so its lookalikes are the warmest cold list you can build.

Enrollment waits for your approval.

How it works

It starts: When a deal moves to closed won.

  1. 1

    Find lookalike buyers in Lead Database

    Finds matching people in the Lead Database.

  2. 2

    Enroll them after you approve Waits for your OK

    Adds eligible contacts to your Outreach campaign, after your approval when it is required.

  3. 3

    Tell the team in Slack

    Posts a message to your team chat.

What you need

  • Workflow Wallet funds for paid lookups and Lead Database contacts ($0.02 each, included on all-in-one, Lead Database and MarketPulse Growth and Scale plans)
  • Outreach in your BrandWell plan
  • Your CRM
  • An Outreach campaign
  • Slack

What it costs

Lead Database contacts are included on the all-in-one, Lead Database and MarketPulse Growth and Scale plans. Without one they are $0.02 each from your Workflow Wallet.

  • Assumes Outreach is already enabled in your plan. Subscription fees are separate.
  • The lower estimate applies with the unlimited Lead Database. Included data remains subject to the applicable plan allowance and fair use.
  • Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.

$0 typical per 100 contacts with the unlimited Lead Database, up to $0

$50.00 otherwise, per 100 contacts, up to $50.00

Free sources and LeadFuze data run first. Paid lookups only fill the rest, and misses are free on most sources. Estimates use current customer prices.

Data partners

Free sources run first, then the rest in the order this workflow tries them.

  • Find lookalike buyers in Lead Database

    • LeadFuze