Intent says they are looking; recent news gives you a reason to write that is about them, not you.
- Trigger
- DABrandWell data
- BWRules
- DABrandWell data
- OUOutreach
The right people added to your campaign.
Open with the account's latest news
When a known account that fits your ICP shows intent, BrandWell data checks its news from the last 30 days. If there is a story, AI writes an opener about it and the right people are enrolled with it after you approve.
- 7 steps, when it happens
- You approve before anything is sent
Partner discounts passed to you, no markup- From $0.18 per 100 companies
Sample run illustrative data
- Starts when a known account shows intent. Free.
- If yes, it goes on to "Check news from the last 30 days". If no, it stops for that person. Free. Checks never cost anything.
- Looks for company news, hiring, funding and technology changes. Charged per match from your wallet, lowest price first. Misses are free.
- If yes, it goes on to "Write an opener about the news". If no, it stops for that person. Free. Checks never cost anything.
- AIMEE classifies, extracts or writes using your instruction. Uses what is in your plan.
- Finds the right people at each company. Charged per match from your wallet, lowest price first. Misses are free.
- Fills a missing work email, trying included data first and paid sources only to fill the rest. Charged per match from your wallet, lowest price first. Misses are free.
- Adds the person, or everyone on the list, to your Outreach campaign, after your approval when it is required. Free. Waits for your OK.
Ready for your OK.The right people added to your campaign.Run it on mine
The payoff
What this unlocks
When a known account that fits your ICP shows intent, BrandWell data checks its news from the last 30 days.
Conversations that start from something the person actually did.
It runs on its own, when a known account shows intent.
Enrollment waits for your approval.
API and MCP
Builders can integrate.
Integrate workflows like this into your own app, agentic workflows, or internal tools via API or MCP. Benefit from discounted data partnership relationships with no additional markup to you.
It's like OpenRouter, but for revenue-focused workflows you can build visually and deploy programmatically.
How it works
Step by step, in plain words
It starts when a known account shows intent, or when several people from one company visit.
- 1IfMatches a saved filter
Fits your ICP?
If yes, it goes on to "Check news from the last 30 days". If no, it stops for that person.
Who moves on and who stops here. - 2DACompany news, jobs, funding or tech
Check news from the last 30 days
Looks for company news, hiring, funding and technology changes.
Fresh news, hiring, funding and technology changes. - 3IfSignals is set
Any news?
If yes, it goes on to "Write an opener about the news". If no, it stops for that person.
Who moves on and who stops here. - 4BWAI step: classify, extract or write
Write an opener about the news
AIMEE classifies, extracts or writes using your instruction.
An answer, label or score for each record. - 5DAFind people at a company
Find people with your titles
Finds the right people at each company.
The right people at the company, by role. - 6DAFind a work email
Find and verify their emails
Fills a missing work email, trying included data first and paid sources only to fill the rest.
A work email, from the lowest-priced source that has it. - 7OUEnroll in a campaign
Enroll with the news opener after you approve Waits for your OK
Adds the person, or everyone on the list, to your Outreach campaign, after your approval when it is required.
The right people added to your campaign.
From $0.18 per 100 companiesIntent Scan price not included (varies by plan).
Enrollment waits for your approval.
Benefits
Why teams run it
Hours back every week
All 7 steps run on their own, when a known account shows intent, so no one has to remember.
You stay in control
Anything that goes out waits for your approval first, and you can change the rules any time.
Lowest price first
Our own data runs first, then partners from the lowest price at the rates we negotiated, with no markup. Misses are free.
Start it any way
Run it on one person, a list, an audience or from your own agent, and get the results in place.
Make it yours
Start here, then make it yours
Partner data at our cost. No markup on any partner price.
- Change any step Swap, add or remove any of its 7 steps on your canvas, or ask AIMEE to do it.
- Plug in your own tools Use any partner's data at our cost, with no markup on any partner price.
- Build apps and internal tools Turn the same nodes into revenue-focused apps and tools your team runs in one click.
- Give every teammate's agent its tasks Assign tasks to each team member's agent. Only BrandWell does this.
- And more Schedule it, call it from Claude or ChatGPT, or share your version and earn 20% recurring on all referrals.
Node explorer
Customize this workflow or build your own
All 345 nodes in the builder. Pick one to watch it run.
8 nodes in this workflow
Questions, answered
How far does the $50 of included usage go?
Every plan includes $50 of usage each month. Spent only on work emails that LeadFuze finds, that is roughly 10,000 enriched leads a month. Misses are free.
Why is there no free trial?
Every plan runs on paid third-party data partners: intent signals, contact records and visitor identification. Your plan includes that data allowance, and we pay for it from day one. So instead of a trial, everything is month-to-month and you can cancel any time in-app.
What happens when the $50 runs out?
Runs pause at your limit, so nothing overspends. Top up from $10, or turn on auto top-up.
Do you mark up data partners?
No. You get the discounted rates we negotiated with each partner, with no markup on top. BrandWell data always runs first and costs less than any partner.
Can I run it on a list or from my own tools?
Yes. Run it on one person, a CSV or Google Sheet, an audience, or from Claude, ChatGPT and Zapier.
Run it on your market today.
Then share your version: 20% recurring on all referrals, and it's listed in the workflow library.
