Reach the buying committee when a company surges

When several people from an ICP company visit your site, TrafficID finds the stakeholders, BrandWell fills and verifies missing emails, and the committee is enrolled with the pages they read once you approve.

Use this workflowHow it works

5 stepsWhen it happensYou approve before anything is sent

The workflow diagram

Reach the buying committee when a company surges: workflow diagramThe 5 steps of this workflow, from its trigger to the final step.When several people from one company visit. TrafficIDBWWHENTRIGGERWhen several people fromone company visitTrafficIDFits your ICP?Fits your ICP?AIMEE summarizes what the company read. AIMEEAITHENAIMEE summarizes what thecompany readAIMEEFind up to 3 stakeholders. TrafficIDTITHENFind up to 3 stakeholdersTrafficIDFill and verify missing work emails. Paid per resultDATHENFill and verify missingwork emailsPaid per resultEnroll the committee after you approve. Waits for your approvalOUTHENYOUR OKEnroll the committeeafter you approveWaits for your approvalThis path stops hereThis path stops hereYesNo
This is the workflow BrandWell builds on your canvas when you add it. You can change any step.

What this workflow does

When several people from an ICP company visit your site, TrafficID finds the stakeholders, BrandWell fills and verifies missing emails, and the committee is enrolled with the pages they read once you approve.

Why it works. A company-wide visit spike usually means an active evaluation, and reaching several roles at once beats waiting for one form fill.

Enrollment waits for your approval.

How it works

It starts: When several people from one company visit, or when an account score passes a threshold.

  1. 1

    Fits your ICP?

    If yes, it goes on to "AIMEE summarizes what the company read". If no, it stops for that person.

  2. 2

    AIMEE summarizes what the company read

    AIMEE researches the company or person and returns what she found.

  3. 3

    Find up to 3 stakeholders

    Finds the decision makers at the company visiting your site.

  4. 4

    Fill and verify missing work emails

    Fills a missing work email, trying included data first and paid sources only to fill the rest.

  5. 5

    Enroll the committee after you approve Waits for your OK

    Adds eligible contacts to your Outreach campaign, after your approval when it is required.

What you need

  • Workflow Wallet funds for paid lookups
  • MarketPulse in your BrandWell plan
  • TrafficID in your BrandWell plan
  • Outreach in your BrandWell plan
  • AIMEE in your BrandWell plan
  • The TrafficID tag on your site
  • An Outreach campaign
  • A saved ideal customer profile

What it costs

Paid steps are charged per result from your Workflow Wallet, and you set the limit.

  • Assumes plan with MarketPulse intent data enabled. Subscription fees are separate. Pulls use your plan allowance; extra pulls cost more unless explicitly included below.
  • Assumes TrafficID is already enabled in your plan. Subscription fees are separate.
  • Assumes Outreach is already enabled in your plan. Subscription fees are separate.
  • Assumes AIMEE is already enabled in your plan. Subscription fees are separate.
  • Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.

$0.14 typical per 100 contacts, up to $5.00

Free sources and LeadFuze data run first. Paid lookups only fill the rest, and misses are free on most sources. Estimates use current customer prices.

Data partners

Free sources run first, then the rest in the order this workflow tries them.

  • Fill and verify missing work emails

    • LeadFuze
    • QuickEnrich
    • Kitt AI
    • AI Ark
    • Tomba
    • MoltSets
    • Dropleads
    • Findymail
    • +6 more

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