Contact details go stale every month as people change roles, and refreshing from included data keeps the CRM useful at no cost.
- Trigger
- DABrandWell data
- CRYour CRM
The records added or updated in your CRM.
Refresh stale CRM contacts
Each week it re-checks CRM contacts that have not been refreshed in six months against LeadFuze and free sources, and writes any changed title, company or LinkedIn back to the CRM with a note.
- 4 steps, weekly
- From $0 per 100 records
Sample run illustrative data
- Starts every Sunday at 6:00 AM. Free.
- If yes, it goes on to "Refresh the contact". If no, it stops for that person. Free. Checks never cost anything.
- Enriches a person from an email, a LinkedIn URL, a phone number or a name + company domain. Charged per match from your wallet, lowest price first. Misses are free.
- If yes, it goes on to "Update the CRM contact". If no, it stops for that person. Free. Checks never cost anything.
- Adds or updates the records in your CRM. Uses what is in your plan.
Done: synced.The records added or updated in your CRM.Run it on mine
The payoff
What this unlocks
Each week it re-checks CRM contacts that have not been refreshed in six months against LeadFuze and free sources, and writes any changed title, company or LinkedIn back to the CRM with a note.
A pipeline that updates itself, with the next step already set.
It runs on its own, every Sunday at 6:00 AM.
API and MCP
Builders can integrate.
Integrate workflows like this into your own app, agentic workflows, or internal tools via API or MCP. Benefit from discounted data partnership relationships with no additional markup to you.
It's like OpenRouter, but for revenue-focused workflows you can build visually and deploy programmatically.
How it works
Step by step, in plain words
It starts every Sunday at 6:00 AM, or run on contacts you choose.
- 1IfEnriched at older than 180 days
Not refreshed lately?
If yes, it goes on to "Refresh the contact". If no, it stops for that person.
Who moves on and who stops here. - 2DAEnrich a person
Refresh the contact
Enriches a person from an email, a LinkedIn URL, a phone number or a name + company domain.
The person's role, company and profile. - 3IfChanged fields is set
Anything changed?
If yes, it goes on to "Update the CRM contact". If no, it stops for that person.
Who moves on and who stops here. - 4CRSync to CRM
Update the CRM contact
Adds or updates the records in your CRM.
The records added or updated in your CRM.
From $0 per 100 records
CRM updates happen automatically.
Benefits
Why teams run it
Hours back every week
All 4 steps run on their own, every Sunday at 6:00 AM, so no one has to remember.
Safe to leave running
Nothing is sent to anyone, so it can run in the background without a review.
Lowest price first
Our own data runs first, then partners from the lowest price at the rates we negotiated, with no markup. Misses are free.
Start it any way
Run it on one person, a list, an audience or from your own agent, and get the results in place.
Make it yours
Start here, then make it yours
Partner data at our cost. No markup on any partner price.
- Change any step Swap, add or remove any of its 4 steps on your canvas, or ask AIMEE to do it.
- Plug in your own tools Use any partner's data at our cost, with no markup on any partner price.
- Build apps and internal tools Turn the same nodes into revenue-focused apps and tools your team runs in one click.
- Give every teammate's agent its tasks Assign tasks to each team member's agent. Only BrandWell does this.
- And more Schedule it, call it from Claude or ChatGPT, or share your version and earn 20% recurring on all referrals.
Node explorer
Customize this workflow or build your own
All 345 nodes in the builder. Pick one to watch it run.
5 nodes in this workflow
Questions, answered
How far does the $50 of included usage go?
Every plan includes $50 of usage each month. Spent only on work emails that LeadFuze finds, that is roughly 10,000 enriched leads a month. Misses are free.
Why is there no free trial?
Every plan runs on paid third-party data partners: intent signals, contact records and visitor identification. Your plan includes that data allowance, and we pay for it from day one. So instead of a trial, everything is month-to-month and you can cancel any time in-app.
What happens when the $50 runs out?
Runs pause at your limit, so nothing overspends. Top up from $10, or turn on auto top-up.
Do you mark up data partners?
No. You get the discounted rates we negotiated with each partner, with no markup on top. BrandWell data always runs first and costs less than any partner.
Can I run it on a list or from my own tools?
Yes. Run it on one person, a CSV or Google Sheet, an audience, or from Claude, ChatGPT and Zapier.
Run it on your market today.
Then share your version: 20% recurring on all referrals, and it's listed in the workflow library.
