Revive closed-lost accounts that show intent again

What this workflow does

When an account you lost starts researching your topic again, AIMEE reviews what changed, the owner is alerted, and the buying group goes into a win-back campaign after you approve.

Why it works. A lost account that is researching again is re-opening the decision, and you already know its people and objections.

Enrollment waits for your approval.

How it works

It starts: When a known account shows intent, or when a known visitor returns.

1. 1

   Deal was closed-lost?

   If yes, it goes on to "AIMEE reviews what changed". If no, it stops for that person.

2. 2

   AIMEE reviews what changed

   AIMEE researches the company or person and returns what she found.

3. 3

   Alert the owner

   AIMEE tells the right person, with the context they need.

4. 4

   Find the buying group (LeadFuze, included)

   Finds the decision makers at the company visiting your site.

5. 5

   Has a work email?

   If yes, it goes on to "Verify before anything is sent". If no, it goes on to "Find the missing work email".

6. 6

   Find the missing work email

   Fills a missing work email, trying included data first and paid sources only to fill the rest.

7. 7

   Email found?

   If yes, it goes on to "Verify before anything is sent". If no, it stops for that person.

8. 8

   Verify before anything is sent

   Checks the email is deliverable before anything is sent. Free checks run first.

9. 9

   Deliverable?

   If yes, it goes on to "Enroll in your win-back campaign". If no, it stops for that person.

10. 10

    Enroll in your win-back campaign Waits for your OK

    Adds eligible contacts to your Outreach campaign, after your approval when it is required.

What you need

• Workflow Wallet funds for paid lookups
• MarketPulse in your BrandWell plan
• Outreach in your BrandWell plan
• AIMEE in your BrandWell plan
• TrafficID in your BrandWell plan
• An Outreach campaign
• Your CRM
• A MarketPulse topic

What it costs

Paid steps are charged per result from your Workflow Wallet, and you set the limit.

• Assumes plan with MarketPulse intent data enabled. Subscription fees are separate. Pulls use your plan allowance; extra pulls cost more unless explicitly included below.
• Assumes Outreach is already enabled in your plan. Subscription fees are separate.
• Assumes AIMEE is already enabled in your plan. Subscription fees are separate.
• Assumes TrafficID is already enabled in your plan. Subscription fees are separate.
• Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.

$0.040 typical per 100 contacts, up to $15.00

Free sources and LeadFuze data run first. Paid lookups only fill the rest, and misses are free on most sources. Estimates use current customer prices.

Data partners

Free sources run first, then the rest in the order this workflow tries them.

• Find the missing work email

  • LeadFuze
  • QuickEnrich
  • Kitt AI
  • AI Ark
  • Tomba
  • MoltSets
  • Dropleads
  • Findymail
  • +6 more

• Verify before anything is sent

  • LeadFuze
  • ContactOut
  • Kitt AI
  • MillionVerifier
  • Dropleads
  • BounceBan
  • LimaData
  • LeadMagic
  • +4 more