Verify every new contact before it is emailed

When someone joins an audience that feeds Outreach, it verifies their email unless it was checked in the last 30 days.

6 stepsEach new contact

The workflow diagram

Verify every new contact before it is emailed: workflow diagramThe 6 steps of this workflow, from its trigger to the final step.When someone joins your outreach audience. Audiences and recordsBWWHENTRIGGERWhen someone joins youroutreach audienceAudiences and recordsVerified in the last 30 days?Verified in thelast 30 days?Verify the email. Paid per resultDATHENVerify the emailPaid per resultRecord the result. Audiences and recordsBWTHENRecord the resultAudiences and recordsInvalid or unknown?Invalid orunknown?Pull from the outreach audience. Audiences and recordsBWTHENPull from the outreachaudienceAudiences and recordsTag as unverified. OutreachOUTHENTag as unverifiedOutreachThis path stops hereThis path stops hereThis path stops hereYesNoYesNo
This is the workflow BrandWell builds on your canvas when you add it. You can change any step.

What this workflow does

When someone joins an audience that feeds Outreach, it verifies their email unless it was checked in the last 30 days. Invalid and unknown addresses are pulled from the audience and tagged.

Why it works. Verifying at the door is cheaper than cleaning up after bounces damage a mailbox.

Nothing is sent.

How it works

It starts: When someone joins your outreach audience, or when a contact is created in Outreach.

  1. 1

    Verified in the last 30 days?

    If yes, it stops for that person. If no, it goes on to "Verify the email".

  2. 2

    Verify the email

    Checks the email is deliverable before anything is sent. Free checks run first.

  3. 3

    Record the result

    Saves what was found onto the record.

  4. 4

    Invalid or unknown?

    If yes, it goes on to "Pull from the outreach audience". If no, it stops for that person.

  5. 5

    Pull from the outreach audience

    Removes the people from the audience.

  6. 6

    Tag as unverified

    Tags the contact so you can find and filter them later.

What you need

  • Workflow Wallet funds for paid lookups
  • Outreach in your BrandWell plan
  • Outreach
  • An audience

What it costs

Paid steps are charged per result from your Workflow Wallet, and you set the limit.

  • Assumes Outreach is already enabled in your plan. Subscription fees are separate.
  • Execution estimates are not a total campaign price. External tool subscriptions, model usage, advertising spend and delivery costs are separate unless explicitly itemized.

$0.0059 typical per 100 contacts, up to $0.36

Free sources and LeadFuze data run first. Paid lookups only fill the rest, and misses are free on most sources. Estimates use current customer prices.

Data partners

Free sources run first, then the rest in the order this workflow tries them.

  • Verify the email

    • LeadFuze
    • ContactOut
    • Kitt AI
    • MillionVerifier
    • Dropleads