Former users already know your product works, which makes them the shortest sales cycle you will ever get.
- Trigger
- DABrandWell data
- BWRules
- DABrandWell data
- BWRules
- DABrandWell data
The records added or updated in your CRM.
Follow past customers to new companies
Each week, checks the users of your past and current customers for job changes. When someone lands at an ICP company that is not already a customer, they are enrolled in a "you used us before" campaign and a deal is opened in your CRM, both after you approve.
- 14 steps, weekly check
- You approve before anything is sent
Partner discounts passed to you, no markup- From $2.39 per 100 people checked
Sample run illustrative data
- Starts every Monday, for each past customer user. Free.
- Track job changes and promotions. Charged per match from your wallet, lowest price first. Misses are free.
- If yes, it goes on to "Record the move". If no, it stops for that person. Free. Checks never cost anything.
- Saves what was found onto the record. Uses what is in your plan.
- Adds company details such as size, industry and website. Charged per match from your wallet, lowest price first. Misses are free.
- If yes, it goes on to "Already a customer there?". If no, it goes on to "Save movers outside your ICP". Free. Checks never cost anything.
- If yes, it stops for that person. If no, it goes on to "Has a work email?". Free. Checks never cost anything.
- Adds the people to an audience you can use anywhere, skipping anyone already in it. Uses what is in your plan.
- If yes, it goes on to "Verify before anything is sent". If no, it goes on to "Find the missing work email". Free. Checks never cost anything.
- Fills a missing work email, trying included data first and paid sources only to fill the rest. Charged per match from your wallet, lowest price first. Misses are free.
- If yes, it goes on to "Verify before anything is sent". If no, it stops for that person. Free. Checks never cost anything.
- Checks the email is deliverable before anything is sent. Free checks run first. Charged per match from your wallet, lowest price first. Misses are free.
- If yes, it goes on to "Enroll in your alumni campaign". If no, it stops for that person. Free. Checks never cost anything.
- Adds the person, or everyone on the list, to your Outreach campaign, after your approval when it is required. Free. Waits for your OK.
- Adds or updates the records in your CRM. It waits for your approval first. Free. Waits for your OK.
Ready for your OK.The records added or updated in your CRM.Run it on mine
The payoff
What this unlocks
Each week, checks the users of your past and current customers for job changes.
The moment a company hires or a contact moves, while it still matters.
It runs on its own, every Monday, for each past customer user.
Enrollment and the CRM deal wait for your approval.
API and MCP
Builders can integrate.
Integrate workflows like this into your own app, agentic workflows, or internal tools via API or MCP. Benefit from discounted data partnership relationships with no additional markup to you.
It's like OpenRouter, but for revenue-focused workflows you can build visually and deploy programmatically.
How it works
Step by step, in plain words
It starts every Monday, for each past customer user, or run it now.
- 1DACheck for a job change
Check for a job change
Track job changes and promotions.
Returns results. - 2IfNew company is set
Moved to a new company?
If yes, it goes on to "Record the move". If no, it stops for that person.
Who moves on and who stops here. - 3BWSet record fields
Record the move
Saves what was found onto the record.
The record updated and tagged. - 4DAEnrich a company
Fill the new company's details
Adds company details such as size, industry and website.
Company size, industry, revenue and website. - 5IfMatches a saved filter
New company fits your ICP?
If yes, it goes on to "Already a customer there?". If no, it goes on to "Save movers outside your ICP".
Who moves on and who stops here. - 6IfIs in an audience
Already a customer there?
If yes, it stops for that person. If no, it goes on to "Has a work email?".
Who moves on and who stops here. - 7BWAdd to an audience
Save movers outside your ICP
Adds the people to an audience you can use anywhere, skipping anyone already in it.
A saved audience you can use anywhere. - 8IfHas a record field
Has a work email?
If yes, it goes on to "Verify before anything is sent". If no, it goes on to "Find the missing work email".
Who moves on and who stops here. - 9DAFind a work email
Find the missing work email
Fills a missing work email, trying included data first and paid sources only to fill the rest.
A work email, from the lowest-priced source that has it. - 10IfHas a record field
Email found?
If yes, it goes on to "Verify before anything is sent". If no, it stops for that person.
Who moves on and who stops here. - 11DAVerify an email
Verify before anything is sent
Checks the email is deliverable before anything is sent. Free checks run first.
Whether the address is safe to send to. - 12IfStatus is deliverable
Deliverable?
If yes, it goes on to "Enroll in your alumni campaign". If no, it stops for that person.
Who moves on and who stops here. - 13OUEnroll in a campaign
Enroll in your alumni campaign Waits for your OK
Adds the person, or everyone on the list, to your Outreach campaign, after your approval when it is required.
The right people added to your campaign. - 14CRSync to CRM
Open a deal in your CRM Waits for your OK
Adds or updates the records in your CRM. It waits for your approval first.
The records added or updated in your CRM.
From $2.39 per 100 people checked
Enrollment and the CRM deal wait for your approval.
Benefits
Why teams run it
Hours back every week
All 14 steps run on their own, every Monday, for each past customer user, so no one has to remember.
You stay in control
Anything that goes out waits for your approval first, and you can change the rules any time.
Lowest price first
Our own data runs first, then partners from the lowest price at the rates we negotiated, with no markup. Misses are free.
Start it any way
Run it on one person, a list, an audience or from your own agent, and get the results in place.
Make it yours
Start here, then make it yours
Partner data at our cost. No markup on any partner price.
- Change any step Swap, add or remove any of its 14 steps on your canvas, or ask AIMEE to do it.
- Plug in your own tools Use any partner's data at our cost, with no markup on any partner price.
- Build apps and internal tools Turn the same nodes into revenue-focused apps and tools your team runs in one click.
- Give every teammate's agent its tasks Assign tasks to each team member's agent. Only BrandWell does this.
- And more Schedule it, call it from Claude or ChatGPT, or share your version and earn 20% recurring on all referrals.
Node explorer
Customize this workflow or build your own
All 345 nodes in the builder. Pick one to watch it run.
14 nodes in this workflow
Questions, answered
How far does the $50 of included usage go?
Every plan includes $50 of usage each month. Spent only on work emails that LeadFuze finds, that is roughly 10,000 enriched leads a month. Misses are free.
Why is there no free trial?
Every plan runs on paid third-party data partners: intent signals, contact records and visitor identification. Your plan includes that data allowance, and we pay for it from day one. So instead of a trial, everything is month-to-month and you can cancel any time in-app.
What happens when the $50 runs out?
Runs pause at your limit, so nothing overspends. Top up from $10, or turn on auto top-up.
Do you mark up data partners?
No. You get the discounted rates we negotiated with each partner, with no markup on top. BrandWell data always runs first and costs less than any partner.
Can I run it on a list or from my own tools?
Yes. Run it on one person, a CSV or Google Sheet, an audience, or from Claude, ChatGPT and Zapier.
Run it on your market today.
Then share your version: 20% recurring on all referrals, and it's listed in the workflow library.
